article thumbnail

Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.  OK, What’s A Company Strategy?   Product management malpractice.  

Strategy 119
article thumbnail

Freemium to Premium: How Companies Nudge You To Upgrade

The Product Coalition

Here are some other companies that masterfully nudge users toward premium subscriptions: Spotify: The free tier bombards users with ads after every few songs, disrupting the listening experience. Companies can leverage gamification alongside nudges to further incentivize premium upgrades.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Rebroadcast: Leading and surviving company transformations — Esther Weinberg (Founder, CEO)

Mind the Product

Tune into our conversation with Esther Weinberg to hear about how product people can deal with company transformation during times of turbulence. Read more » The post Rebroadcast: Leading and surviving company transformations — Esther Weinberg (Founder, CEO) appeared first on Mind the Product.

196
196
article thumbnail

Selecting a Software Development Company in 2024

TechEmpower - Product Management

Given this diversity, it's important to be selective in the development services company with whom you choose to partner. In the 25 years that TechEmpower has been in business, we’ve seen thousands of companies come and go. This article will primarily focus on locating and evaluating development companies, rather than design firms.

article thumbnail

How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity?

article thumbnail

What B2B companies can learn from Duolingo’s growth strategy

Mind the Product

As B2B companies build their PLG strategies, they can take lessons from how B2C companies have succeeded. Read more » The post What B2B companies can learn from Duolingo’s growth strategy appeared first on Mind the Product. Here's what they learned.

B2B 199
article thumbnail

Improve Collaboration at Your Company

Indicative

Everyone on your team has personal responsibilities beyond their jobs. If they’re parents, they’ve likely become full-time caretakers to their children. They might also be navigating a spouse’s unemployment or a family member’s illness.

362
362
article thumbnail

Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Understand how your work contributes to your company's strategy and learn to apply frameworks to ensure your features solve user problems that drive business impact. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

article thumbnail

The Subscription Economy: Unlocking the Power of User Research to Drive Growth and Retention in SaaS

To better understand the value of UX research in subscription-based services, this whitepaper will dive into various facets of subscription-based services within the context of Software-as-a-Service (SaaS) companies.

article thumbnail

11 Email Deliverability Strategies to Reach the Inbox

Marketers highly value email as an effective, reliable channel to engage with your audience and drive revenue for your company. Real-world examples from 9 companies applying deliverability best practices. Yet, to reap the benefits, you must ensure your campaigns reach their intended recipients.

article thumbnail

Going to Market Smarter in the New Economy

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.

article thumbnail

9 Developer Enablement Practices to Achieve DevOps at Enterprise Scale

In this eBook, Christian Oestreich, a senior software engineering leader with experience at multiple Fortune 500 companies, shares how a metrics-driven mindset can dramatically improve software quality and enable DevOps at enterprise scale.

article thumbnail

The Rapid Innovation Sprint as an Accelerator for Your Big Idea

Rapid Innovation Sprints (RISE) help companies incubate greenfield digital product ideas that have the potential to radically transform their business. The techniques of RISE help to uncover game-changing opportunities with structure, collaboration, and commitment. Bring your next amazing idea to life!

article thumbnail

Mixpanel's Guide to Product Metrics

Mixpanel has partnered closely with hundreds of companies on their analytics strategies, and have found there is simply no single set of metrics that works for everyone. Businesses and products are all unique and have different goals based on stage and ambitions.

article thumbnail

Address the Challenges of Siloed Monitoring Tools

Companies frequently are dealing with disparate and siloed monitoring tools. Find out why monitoring tool sprawl occurs, why it’s a problem for businesses, and the positive business impacts of monitoring tool consolidation.