Gainsight
AUGUST 14, 2019
Since the beginning of business, we’ve been on a journey to accurately evaluate and predict customer needs. For people in Product, delivering products your customers love is just one of the challenges. You then have to optimize users’ ROI, increase adoption, and accurately discover your customer journey bottlenecks. Which features bring the majority of revenue?
Folding Burritos
DECEMBER 4, 2019
I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a Product Manager? I get back all sorts of replies, but by far the biggest issues are about prioritization, in some shape or form. Having put together a fairly popular resource on product prioritization methods, I would’ve hoped the situation to be different.
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Strategyzer
OCTOBER 30, 2019
Can a team of talents who are suspicious of each other solve complex problems together and innovate? The answer is simply, no.
Mind the Product
OCTOBER 10, 2019
Today is World Mental Health Day , and as we both struggle with mental health it’s a good opportunity to speak out and reflect on the issue of mental health at work. In this blog we’ll share our own personal experiences, and consider how mental health problems such as imposter syndrome, anxiety, depression, or stress affect us as product people.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
UserVoice
DECEMBER 26, 2019
While a technical background is a mandatory prerequisite for becoming a product manager, there are some technical skills worth having in your toolbox as a PM. The good news is you don’t need to go back to school to master these technical competencies either. The skills we’ll discuss in this article won’t put you in competition with your engineers or make you smarter than your system architects.
Intercom, Inc.
AUGUST 7, 2019
A great onboarding experience is one that proves to new users that your product will help them do the job that they want. To put it another way, the ideal onboarding experience is a short, easy and frictionless path to finding value. Of course, many products have unavoidable complexity. If getting started with your product requires new users to install software, invite colleagues or message customers, then the path to value may not seem as short or straightforward.
Userpilot
JUNE 10, 2019
Product led growth marketing is like the business equivalent of really great storytelling. And that is ? Show don’t tell. That’s why we wouldn’t dare tell you what product-led growth marketing is or how to do it. Instead, we’re going to show you how to drive it in your role as head of growth or product marketer. What is product led growth marketing.
Brian Balfour
JANUARY 24, 2019
Superhuman was founded in 2015 (3ish years ago at the time of writing this). From their landing page, they are building “The Fastest Email Experience Ever Made.” To this day, you can still not sign up and instantly gain access to their product. Yet, they have received more press, word of mouth, and funding than 95%+ of other products. Why? Because they've done the exact opposite of what most do for product and feature launches.
Speaker: Margaret-Ann Seger, Head of Product, Statsig
Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating
280 Group
DECEMBER 17, 2019
One of the questions I frequently get asked when training our Optimal Product Management and Product Marketing Training (OPM) course is, “What’s the difference between a Product Manager and a Project Manager?” Today I want to tackle this question, but also talk more about the vital relationship between Product Managers and Project Managers that can make both successful in their roles.
Alchemer Mobile
JANUARY 17, 2019
Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place. Because many brands struggle to gather customer feedback in proactive, non-intrusive ways, feedback typically comes from the smallest, most vocal group of customers.
Product Management Today Submitted Articles
NOVEMBER 13, 2019
When testing our business ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Well designed experiments can further strengthen the evidence we get, which will increase our confidence in making decisions.
The Product Guy
DECEMBER 15, 2019
The Product Management Awards (#TPMAS) are the leading international award honoring excellence in Product Management. Established in 2010, TPMAS are awarded annually and saw hundreds of nominations across our 7 categories. Join me in congratulating this year’s winners! The Best Product Person & The Best Product Leader. Jenna Gaudio. ?Jenna Gaudio is the Vice President of Product Management at Vydia, the award-winning tech company empowering content creators and their teams.
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Mind the Product
DECEMBER 6, 2019
In this #mtpcon London talk, Kate Leto examines the importance of emotional intelligence in individuals and teams and asks how it can be used to make better hiring decisions. Key Points. Emotional intelligence is more important than any of the technical skills we use in our roles. If we want to build greater emotional intelligence into our product teams, then we need to design our hiring processes to look for it.
Daniel Elizalde IoT Blog
NOVEMBER 22, 2019
An IoT platform is an integral part of any IoT product. It can help you accelerate your time-to-market, minimize risk, reduce development cost, and help you arrive at product-market fit faster. If you’re confused about IoT platforms, believe me, you are not alone. Many Product Leaders have the same challenge. It’s a complex topic and […]. The post What is an IoT Platform?
Product Innovation Educators
NOVEMBER 25, 2019
Learn from the food industry to spice up your product management. I have often discovered new insights about developing and managing products when talking with someone in a different industry than I normally work in. So, when I had the opportunity to talk with the creator of Dave’s Gourmet, a specialty foods company, I jumped at it. They make a wide range of products including Gourmet Pasta Sauce, Hot Sauce, Condiments and Spices.
Amplitude
NOVEMBER 26, 2019
Generating data is easy. Ensuring it is reliable and widely accessible is hard. Data is often not accessible unless you can write code. People in non-technical roles rely on data every day to make decisions, develop ideas or measure success. When tools and systems are not created with them in mind, they lose trust and understanding. They lose their bearings and end up relying on other methods to make decisions.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Intercom, Inc.
DECEMBER 10, 2019
Our industry is in the midst of a big philosophical debate about the fundamental way of thinking about how we build our products, with the focus shifting from the outputs of what we build to the business outcomes generated by those outputs. We’ve been thinking deeply about how to make this change in our own organization, with Des and Paul leading our discussions about it.
Userzoom
APRIL 30, 2019
Working in a UX agency means that sometimes you’ll get limited budget for an entire project or for certain parts of a project. In my time at Grapefruit I am proved time and time again that most clients will choose to reduce costs in the validation phase of a project. As designers we need to educate our clients about our desired process on a daily basis.
First Round Review
DECEMBER 10, 2019
Former Credit Karma CPO Nikhyl Singhal shares the phases a product org goes through as a startup matures — and his tips for transitioning between them gracefully. From the mistakes that are too easy to make to what to look for when hiring, his playbook helps founders and product leaders build teams capable of finding product/market fit and handling hypergrowth.
280 Group
MAY 22, 2019
Whole Product Concept is discussed in this article and will help guide you through the holistic experience of your product – and might just help your product and career succeed. Join our upcoming webinar: Becoming Expert: Delivering Superior Value with Whole Product Thinking. When a Product Manager truly understands how their “Whole Product” delivers value to their customers, they can deliver products that are superior to the competition and keep customers coming back for more.
Advertiser: Revenera
In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.
ProductCraft
NOVEMBER 25, 2019
When Jim, a mid-career product manager, joined his company last year, he had big goals. He saw himself acting as the voice of the market, interviewing users, and collaborating with the data science team to identify trends. He wanted to create a plan and a roadmap to move his product from No. 3 to No. Read more » The post Tactical vs. Strategic: Where Product Managers Really Spent Their Time in 2019 appeared first on ProductCraft by Pendo.
Product Management Today Submitted Articles
APRIL 1, 2019
Create strong culture, stay laser-focused on problems, and set wildly ambitious goals
The Product Guy
NOVEMBER 24, 2019
Don’t even try to establish your OKR’s without a clear mission statement. Watch and learn more from product management expert, Amin Bashi.
Mind the Product
JUNE 17, 2019
We are all learning how to manage product in the internet age. There have been many successes and failures, and there are still lots more to come. Marty Cagan has worked at plenty of internet successes and failures, including eBay, Netscape and HP. He now heads up Silicon Valley Product Group, where he works with product managers and senior leaders to help them generate value through their products.
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freshtrax
DECEMBER 19, 2019
User Experience (UX) Design is a design process used to make products, services, or systems easy for people to use. An important part of the UX design of a website is the user interface (UI) design, which helps the user interact with the site. UI is the look and feel of the product, service, or system. As the realm of digital experiences continues to grow, aesthetically pleasing user interfaces (UI) are becoming a secondary element to draw users.
UserInterviews
NOVEMBER 22, 2019
Love letters & breakup letters. Experience journey mapping. Prototype testing tweaks. This post unpacks the unconventional but fun-and-effective methods of Brandie Ward Smith.
Amplitude
DECEMBER 10, 2019
I identify as a Growth Designer. A few years back, I wrote about how I see growth design. Here’s how I defined it: Growth design: A person who approaches product design through the dual lens of customer experience and business impact. “Growth Designer” is not usually my actual job title, but I find that label useful for people to understand my skillset.
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