ZoomInfo

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

ZoomInfo

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not. Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

ZoomInfo

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky.

ZoomInfo

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.

ZoomInfo

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers.

ZoomInfo

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. In this eBook, discover four AI assisted sales hacks and get your reps hitting their number: Clone ideal accounts.

ZoomInfo

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it. However, it's not efficient or cost-effective to be in the active recruitment mode all the time.

Datadog

Companies frequently are dealing with disparate and siloed monitoring tools. Find out why monitoring tool sprawl occurs, why it’s a problem for businesses, and the positive business impacts of monitoring tool consolidation. In this whitepaper, you will learn: The required capabilities for successful monitoring tool consolidation (irrespective of specific solutions or platforms).

In this blog, we explore 5 key principles that exist to ensure you create a relevant dashboard that guides and simplifies the user experience, makes it as easy as possible to interpret what is presented no matter its complexity, and increases the adoption of BI.

This blog acts as a beginner’s guide to what data storytelling means for your company’s business intelligence and data analytics, explains the importance of leveraging it today, and illustrates how Yellowfin’s own set of storytelling tools can enrich your insight reporting efforts.

This white paper shares why, in a world full of new features, traditional reporting is still a critical requirement for businesses. Read further to understand the reasons behind its lasting relevance and why it should continue to be an integral part of modern analytics solutions.

Vanilla Forums

What do consumers expect when it comes to CX? What is most important when interacting with a brand, and what is the ideal experience they’re looking for? Customer experience expectations are ever-changing so understanding what they are is crucial to the success of your brand. We surveyed more than 600 consumers from three major English-speaking markets the United States, the United Kingdom, and Australia, to gain an understanding of their perceptions of the community experience.

Delivery is the top success metric for product leaders. But should it be? This is just one of the findings in this year’s State of Product Leadership report. Download the report to discover more ways product management is changing in 2021.

Heap

In this workbook, you’ll find a comprehensive set of templates product development and cross-functional teams can adopt to better leverage your existing skills and your data to: Identify the problem to solve. Design a solution. Test and review your hypotheses. Iterate and improve.

Open source is not just a community, it’s a movement. And while its popularity has, of course, existed for decades, its accelerating growth in today’s enterprise is unmistakable. Find out why enterprises are going all-in on their open source strategy.

Heap

Every SaaS business has a strategic responsibility to improve Conversion Rate Optimization—and the key to improving conversion in your product is to never stop asking questions. If you’re stuck wondering: “What causes most users to leave?” Or, “Are there any specific places people get stuck?” And, “Is the issue a technical breakdown, or is it the UX flow?

The world of data analytics is changing fast as organizations look to gain competitive advantages through the application of timely data. As the analytics landscape has evolved, application teams who need to embed dashboards, reports, and other analytics capabilities in their commercial and corporate applications can choose from dozens of solutions.

Heap

Every business has a strategic responsibility to improve Conversion Rate Optimization—and the key to improving conversion in your product is to never stop asking questions. If you’re stuck wondering: “What causes most users to leave?” Or, “Are there any specific places people get stuck?” And, “Is the issue a technical breakdown, or is it the UX flow?