Product Talk

MARCH 8, 2017

One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the box on these activities; we need to make sure that we do them effectively. Without a strong background in research methods, it’s hard to know how you are doing. I’ve developed a simple framework to help teams evaluate the effectiveness of their methods.

Customer Experience 329

Customer Experience User Testing Customer Feedback Product Research 329

Roman Pichler

MARCH 14, 2017

What? As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. Nevertheless, the product owner is often regarded as a tactical role focused on managing the product backlog, detailing requirements, and interacting with the development team.

Research Software 257

Research Software Product Management Product Manager Product Research 257

280 Group

MARCH 21, 2017

Every few months or so, we will bring you a new interview with a featured 280 Group Consultant/Trainer who discusses a number of Product Management issues. Our first featured Product Management Consultant is Phil Burton, a seasoned PM veteran who talks about the most difficult parts of Product Management, his favorite training exercise and more. “Too few product managers actually get out in front of customers and discuss their needs, yet this process can lead to market and financial succes

Consulting 226

Consulting Product Management Product Manager Management 226

UserVoice

MARCH 7, 2017

Internal feedback can come from lots of different places within your organization, and it’s essential for a product manager to capture and address it all, regardless of where it’s coming from. Let’s take a look at which groups are the most influential and how to handle their input. We recently published a report on The Influence of Feedback on the Product Development Process , based on findings from a survey of 200 people in product roles of varying seniority at a range of organizations.

Customer Feedback 200

Customer Feedback Data Visualization User Testing Reporting Tools 200

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

Product Management

bpma ProductHub

MARCH 13, 2017

by C Emera Trujillo. Design sprints are all the rage these days and with good reason. As a flexible design framework, the design sprint can yield creative solutions that stakeholders & customers want. Recently, Boston Women in Product organized a design sprint workshop run by the amazing team at Fresh Tilled Soil and hosted by ZipCar. Evan Ryan , chief product officer at Fresh Tilled Soil and seasoned entrepreneur with over a decade of experience bringing products from concept to market,

User Testing 170

User Testing Research Software Feedback Software Workshop 170

Mind the Product

MARCH 15, 2017

When Ben Horowitz wrote his groundbreaking memo good product manager, bad product manager nearly 20 years ago he described a product manager as the CEO of the product. While this has gotten a lot of people excited about the job I couldn’t disagree more – unless you’re the founder and the product manager at the same time, you are not the CEO of anything.

Product Management 187

Product Management Product Manager Data Visualization Weak Development Team 187

Melissa Perri

MARCH 24, 2017

Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of our recent graduates and asking them to share their experiences, both in the field and in our class. Our next student is Kristen Ablamsky, a co-founder of a very new, very exciting startup. With a background in social and digital strategy, Kristen is new to Product Management and looked to Product Institute as a core resource for learning on the job.

Customer Experience 120

Customer Experience Download Startups Roadmap 120

280 Group

MARCH 14, 2017

After receiving many inquiries about them over the years, we at 280 Group are now officially selling Optimal Product Process (OPP) posters. Using a solid Product Management Framework is one of the most important things a good Product Manager can do. Implementing and referring to a proven Product Management framework will help keep a team all on the same page, prevent tasks from slipping through the cracks, and limit critical mistakes.

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Framework Reference Product Management Product Manager 168

UserVoice

MARCH 21, 2017

Product managers may or may not be the “CEOs of product,” but how do you boss around a bunch of CEOs? Leading a product management organization is a unique role in modern technology companies, and one that was quite uncommon until fairly recently. As the tech world has gradually embraced the value product management brings to a company to help advance its mission and find success, a new crop of executives are emerging to manage these many-hat-wearing product managers.

Reporting Tools 120

Reporting Tools Product Research Vision Customer Experience 120

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bpma ProductHub

MARCH 24, 2017

By Boston Women in Product – The product roadmap frames every task and is the lifeblood of delivering a successful product. Boston Women in Product has been considering the importance of mastering the product roadmap as a critical responsibility of the product manager. Imagine if you could engage industry experts in an informative dialog to gain valuable insights in helping you craft and master your own roadmaps.

Roadmap 150

Roadmap Feedback Software Customer Feedback Events 150

Lead on Purpose

MARCH 13, 2017

Guest post by Annabelle Smyth Many companies still hold tight to the old way of doing things. They put you in high-pressure situations and hope that you get all your work done out of fear.

Positioning 150

Positioning 150

Mind the Product

MARCH 7, 2017

Or “ How to Manage Software Development in Teams who Think Nothing Like you “ Product management has two diversity problems. The first one is well-acknowledged: our industry must have more women, other ethnicities, and better representation from LGBTQIA. The second is more subtle: in those instances when we do achieve diversity, and especially cross-cultural diversity, we are unable to handle it.

Weak Development Team 159

Weak Development Team Product Management Product Manager Management 159

Melissa Perri

MARCH 24, 2017

Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of our recent graduates and asking them to share their experiences, both in the field and in our class. Our next student is Kristen Ablamsky, a co-founder of a very new, very exciting startup.

Startups 120

Startups Product Management Product Manager Management 120

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Analytic Tools

280 Group

MARCH 28, 2017

This is a guest post by John Armstrong, CMO, Zettaset. Product marketing is not an exact science by any stretch of the imagination. However, new ways of objectively measuring and optimizing product marketing effectiveness are significantly changing the game. One of the biggest questions that marketing leadership is being asked by executive management is this: “What return on marketing investment (ROMI) is the company getting for the money they spend?

Product Marketing 160

Product Marketing Marketing Leadership Product Management 160

Product Management University

MARCH 23, 2017

There are two issues with the labels of strategic and tactical product management: The tactical label lacks the glamour of a strategist, not to mention all the hard work that goes with it. Neither label is conducive to market/customer focus. The Playbook: Forget about strategic and tactical. Think about strategy and execution. Strategy is everyone’s job — deciding what you’re going to do and why it’s valuable to the market.

Product Management 113

Product Management Product Manager B2B Management 113

bpma ProductHub

MARCH 20, 2017

by Sarela Bliman-Cohen. Reprinted with permission from the Product Management and Strategic Marketing Blog. The top challenge most product companies face is finding the best market for their product. Some succeed, but most often companies go after too many markets and fail to create a strong foothold in any particular one. Let’s review a couple of scenarios: Scenario one – company has an existing product portfolio.

Technical Advisors 150

Technical Advisors Marketing Technical Review Software Review 150

Lead on Purpose

MARCH 6, 2017

How to improve employee performance Leaders often wrestle with how to best motivate their employees to rise above their current performance and execute at a higher level.

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150

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Reporting Tools

Mind the Product

MARCH 24, 2017

I still remember the day when I held my first one-on-one as a manager. I was nervous. I had read a dozen articles filled with advice from “let them lead the conversation” to “come prepared”. I had a list of questions in front of me, all carefully worded to spark great discussion. When I finally sat down for my first one-on-one, I remember that we talked about some of the challenges he was facing at work, how he was feeling about his role and about his career at a high level.

Article 141

Article Management Management Leadership 141

Melissa Perri

MARCH 16, 2017

Product Institute is an online school for Product Managers looking to level up their skills. We're featuring some of our recent graduates and asking them to share their experiences, both in the field and in our class. First up: Dave Masters, a Product Manager with 8 years experience in the role, most recently at Doorsteps in NYC. -- Hi Dave! Can you tell our readers about your current role, and how you got into Product Management?

Weak Development Team 120

Weak Development Team Entertainment Framework Presentation 120

Daniel Elizalde IoT Blog

MARCH 5, 2017

You want to get into IoT Product Management. But where do you start? What skills do you need? Which companies are working on IoT today? Start here, with these five essential steps for getting into IoT Product Management. These days, more and more companies are kickstarting IoT (Internet of Things) product initiatives, and these companies have a […].

Product Management 133

Product Management Product Manager Management Management 133

The Product Guy

MARCH 14, 2017

Guest Post by: David Pasztor. A product manager just stopped by the desk of the designer on a lazy Thursday afternoon. The designer showed him something, and they started discussing a new feature’s design loudly. The manager used wide gestures to show where he wanted to move certain elements. The developers sitting nearby just watched the show for the first time, but after a while they stood up to join the party one by one.

User Testing 121

User Testing Research Software Feedback Software Data Visualization 121

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

Artificial Inteligence

bpma ProductHub

MARCH 6, 2017

Contributed by Greg Geracie. In a recent post for the Boston Product Management Association I outlined several steps that members of product development teams can take to improve the performance of their teams. These steps are a result of our ongoing research into what distinguishes high performance teams from the pack. Over the last five years we have identified over 25 statistically significant factors that can favorably impact product team performance.

Research Software 150

Research Software User Testing Data Visualization Customer Experience 150

Lead on Purpose

MARCH 27, 2017

I recently became aware of a CEO who believes he’s a great leader. He’s smart with a solid educational background, and he has the charisma to do great things.

Education 212

Education Leadership 212

Mind the Product

MARCH 13, 2017

In this talk I gave at ProductTank Singapore towards the end of 2016, I parsed the steps required to take a product from conception to delivery, with a strong slant toward the business of products. Throughout my experience as a product leader, I’ve spent much of my time and effort optimizing how to align deliverables with business objectives, and I’ve tried to share that in this talk.

Customer Experience 126

Customer Experience User Testing Vision Marketing 126

Melissa Perri

MARCH 16, 2017

Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of our recent graduates and asking them to share their experiences, both in the field and in our class.

Product Management 120

Product Management Product Manager Management Management 120

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Product Management University

MARCH 28, 2017

When it comes to hiring the right product manager, there’s no foolproof technique. Treat it like you’re shopping for a product. You have a set of needs. There are obstacles to meeting those needs, and you’re going to shop for a person who can best remove those obstacles. The situational interview will quickly separate the contenders from the pretenders.

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Product Management Product Manager Weak Development Team User Testing 116

Nir Eyal

MARCH 6, 2017

Nir’s Note: Gad Saad is a professor of marketing at Concordia University and the author of The Consuming Instinct. He’ll be speaking at the upcoming Habit Summit in April. (You can register here!) In this interview with Max Ogles, Saad discusses the role of evolutionary psychology in modern marketing. Q: Let’s start with a simple […]. The post The Secret Marketing Power of Evolutionary Psychology appeared first on Nir and Far.

Marketing 111

Marketing 111

Pragmatic Marketing

MARCH 21, 2017

Product people are expected to overcome plenty of challenges to successfully build products that solve customer needs. But what happens when the main challenge isn’t building the product, it’s dealing with your CEO? Join Paul Young, vice president of product for Pragmatic Marketing, and Mike Belsito, co-founder of Product Collective as they discuss: • What the relationship looks like between product teams that thrive and their executive teams. • The primary causes of brea

Webinar 70

Webinar Download Marketing Management 70