280 Group

MAY 23, 2017

For a new series of interviews with women leading product management teams, I reached out to Sara Wood, currently VP of Product at Gap, Inc in San Francisco. I was curious to learn what led her to Product Management, the missteps and lessons she learned along the way, and advice that she has for new Product Managers. When I asked Sara how she got into Product management, she shared that she started using network technology in graduate school for her.

Product Management 227

Product Management Product Manager Management Management 227

Lead on Purpose

MAY 22, 2017

Long-time readers of Lead on Purpose have seen this quote by Eric Hoffer: “In a time of drastic change it is the learners who inherit the future.

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bpma ProductHub

MAY 22, 2017

The Path to Product Management. By John Zilch – I recently stumbled across a thought-provoking question posted on the Boston Product Management Association group page. Justin asked: “Is an MBA a pre-requisite for Product Management?” I thought that was a fascinating question. My instinct was to reply “No, of course not!” But then again, if you look at any job description for a product role, an MBA is either a pre-requisite or preferred qualification.

Product Management 150

Product Management Product Manager Customer Experience Management 150

Mind the Product

MAY 22, 2017

Can’t get your boss to part ways with a time-based feature roadmap? Then sell them on the risk. I wonder what it is about feature roadmaps that is comforting to the C-suite. Is it the false sense of security that you’re setting yourself up to deliver a list of features based on untested assumptions and educated guesses? Is it the delusion that locking your organisation into a plan a year in advance equals a competitive edge?

Roadmap 166

Roadmap User Testing Data Visualization Customer Communications 166

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

Product Management

Tyner Blain

MAY 24, 2017

Taking agile, a process otherwise optimized for small, cross-functional, collaborative teams and making it work at scale is fascinating. You have to change some elements, and retain others, as you redefine the context. Being outcome driven, is one element you must retain – or even elevate in importance, or you fundamentally break the system of delivery.

Agile 150

Agile Feedback Software Weak Development Team User Testing 150

Product Management University

MAY 24, 2017

The B2B Product Manager Magazine May 2017 is now available. In this issue we examine the impact of a customer value culture, why products underperform and three steps to connect corporate strategy to product, marketing and sales execution plans. Plus, tips on using white papers to generate more qualified leads and the difference between voice of the customer and sales feedback.

Demo 100

Demo White Paper Customer Feedback User Testing 100

Mind the Product

MAY 26, 2017

In 1999, the economist Joseph Pine wrote a prophetic book which outlined a fundamental change in the way we live our lives. He provided ammunition for an emerging field in digital design, potentially signalling the death of product-centric thinking. Pine saw that it was becoming easier and easier to create products. The barriers, tariffs and specialist skills that were once used to build highly defensible products were disappearing or being democratised.

Customer Experience 149

Customer Experience UX Branding Books 149

The Product Guy

MAY 25, 2017

Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

Product Management 87

Product Management Product Manager Management Management 87

Pragmatic Marketing

MAY 25, 2017

What kind of power does your brand have? How do people feel about it, describe it to others and interact with it? And what can you do to strengthen your brand and its impact? In this issue of Pragmatic Marketer we tackle these questions and introduce "Pragmatic Implementation," a new column that expands our brand promise to deliver practical, actionable training and best practices.

Marketing 70

Marketing Branding 70

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Amplitude

MAY 25, 2017

The six things you need from a great product data scientist and how to find them . Product Analytics is one of the most high leverage roles in a company that’s investing in software development. Having millions of touch points with your customers gives you a plethora of opportunities to learn from mistakes faster and build the conviction to take moonshots.

Data Visualization 83

Data Visualization Analytic Tools Weak Development Team User Testing 83

Mind the Product

MAY 23, 2017

The long awaited book Product Leadership is finally about to hit our Kindles, iPads and possibly even our hands. Anticipation has been building given the high-profile nature of the authors, including Mind the Product’s very own Martin Eriksson. It’s a book that shows product leadership to be a mentality and style, rather than a set of rules. By drawing on a vast number of experts and their own experiences, the authors have created a book that will become the touchstone for leaders working their

Books 96

Books Leadership User Testing Product Research 96

The Product Guy

MAY 21, 2017

In a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation around “Users v. Thought Leaders”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decis

Customer Experience 87

Customer Experience Enterprise Product Management Product Manager 87

Pragmatic Marketing

MAY 23, 2017

You don’t go to Starbucks for the coffee. Coffee is what you walk out the door with, but it’s not what keeps you returning to Starbucks (or to another favorite coffee shop). Given the landscape of retailers brewing and selling what essentially amounts to the same commodity, the fact that we pledge our loyalty to one roaster over another is further proof that the coffee is not the “thing” we’re after.

Branding 70

Branding Feedback Software User Testing Customer Experience 70

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Analytic Tools

The Accidental Product Manager

MAY 22, 2017

In order to find more customers, you have to know how to search for them Image Credit: Jeffrey Beall. Just exactly what does a product manager job description say that we have to do? Yes yes, we are responsible for creating our product development definition, managing it, and delivering our product. However, is that where things stop? Could it be possible that we also have a responsibility to go out and find new customers for our product?

Customer Experience 66

Customer Experience Consulting Leadership Definition 66

Mind the Product

MAY 25, 2017

Julie Zhou , Director of Growth at Yik Yak, tells ProductTank San Francisco how to build a culture of growth. When a startup or new product starts to get some traction, there often comes a decision to hire someone to manage growth without a full picture of what that will actually entail. Julie Zhou leverages her experience in exactly that role to tell us how to develop that culture – in the context of a play in three acts.

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Weak Development Team Customer Experience Startups Engineering 78

The Product Guy

MAY 20, 2017

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Entertainment 74

Entertainment Positioning Product Management Product Manager 74

Pragmatic Marketing

MAY 23, 2017

A few months ago, during a content marketing panel at the Texas Marketing Summit in Houston, I came to the conclusion that our understanding of content marketing is still in its infancy, much like social media was eight years ago. We have a lot of opportunity for improvement and much to learn as marketers. And it sometimes feels as if we are failing.

Marketing 70

Marketing User Testing Education Weak Development Team 70

Advertiser: Revenera

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

Reporting Tools

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. Here’s some of what’s coming up in the next few weeks — hope you can join me at one of them! June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

Mind the Product

MAY 23, 2017

The long awaited book Product Leadership is finally about to hit our Kindles, iPads and possibly even our hands. Anticipation has been building given the high-profile nature of the authors, including Mind the Product’s very own Martin Eriksson. It’s a book that shows product leadership to be a mentality and style, rather than a set of rules. By drawing on a vast number of experts and their own experiences, the authors have created a book that will become the touchstone for leaders working their

Books 70

Books Leadership User Testing Product Research 70

Brian Balfour

MAY 24, 2017

Growth is still an emerging discipline, and not everyone has a structured growth team within their org. But, let’s say you get to start from scratch and build the ideal growth team. What people and roles would you start with? Andrew Chen and I recently sat down to look at a few configurations to consider as you're scaling up a team around growth. We've broken up the conversation into three videos, with notes below each video.

Data Visualization 69

Data Visualization Analytic Tools Customer Experience Engineering 69

Pragmatic Marketing

MAY 23, 2017

When someone calls the product manager CEO of the product, what does that mean? And is it a helpful analogy? The product manager as CEO of the product sounds powerful and strategic. It brings to mind strong leadership skills, influence and accountability, all key traits of successful product managers. But when people hear product manager as CEO of the product, many also jump to the conclusion that the product manager is then the product decision-maker, that this person will oversee all the areas

Product Research 70

Product Research Product Management Product Manager Research Software 70

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. Here’s some of what’s coming up in the next few weeks — hope you can join me at one of them! June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

DISQO

MAY 24, 2017

In the last three years, we’ve powered countless experiments and generated tens of thousands of user insights for Fortune 500 product teams. Time and time again, we see Amazon products and services perform astonishingly well in a range of industries and markets. Product leaders routinely ask us about what makes Amazon so consistently innovative. It turns out, we don’t need to look too hard to find the answer.

Customer Experience 60

Customer Experience Customer Feedback Leadership Strategy 60

Revulytics

MAY 24, 2017

It’s one of the chief challenges we face as we build our ideas into businesses – how do we drown out the noise to focus on signals – to make business decisions and create products that, in a sense, are so irresistible that they sell themselves? For start-ups, that’s a proposition complicated by the pressure to show traction and gain a foothold, before we slump into irrelevance.

Data Visualization 54

Data Visualization Software Review Customer Feedback Download 54

Pragmatic Marketing

MAY 23, 2017

In this world where smart + connected is becoming the new ordinary, our job is to understand how people (customers, buyers and users) will experience new technologies and how these technologies will shift the experiences of their daily life. Officially titled principal engineers, we are experts respectively in human factors and cultural anthropology.

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User Testing Customer Experience Research Software Reporting Tools 70

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

Artificial Inteligence

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. Here’s some of what’s coming up in the next few weeks — hope you can join me at one of them! June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

TSIA

MAY 25, 2017

The technology industry has been creating service offers for decades. These service offers have helped customers stand up technology and make it available for use. At TSIA, we call this the "technology availability" value proposition. However, customers want more. They don’t just want the technology to be available, they want technology providers to accelerate their ability to unlock value.

Framework 40

Framework Technology Books Management 40

DISQO

MAY 24, 2017

In the last three years, we’ve powered countless experiments and generated tens of thousands of user insights for Fortune 500 product teams. Time and time again, we see Amazon products and services perform astonishingly well in a range of industries and markets. Product leaders routinely ask us about what makes Amazon so consistently innovative. It turns out, we don’t need to look too hard to find the answer.

Customer Feedback 40

Customer Feedback Product Research Feedback Loop Customer Experience 40