Mind the Product
AUGUST 10, 2023
Caroline Clark, Founder of Product Karma shares four questions to ask yourself when you're stuck in a rut in product management. Read more » The post 4 coaching questions that every product manager should ask when stuck appeared first on Mind the Product.
ProductPlan
AUGUST 10, 2023
When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. On the one hand, there’s the “go-big-or-go-home” moonshot approach. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. These high-risk gambits get praised when they succeed and pilloried when they fail.
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Userpilot
AUGUST 10, 2023
In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. In this guide, we’ll explore what behavior-based marketing automation is, how you can use behavioral segmentation to appeal to your target audience, and the right tools for the job.
Gocious Blog
AUGUST 10, 2023
Our main topic in this webinar is the importance of efficient collaboration between product management and development teams, particularly regarding the benefits of integrating Gocious's platform with JIRA.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Userpilot
AUGUST 10, 2023
Looking for the types of NPS surveys and their nuances? You clicked on the right link. Understanding NPS types will help you measure customer sentiment the right way. You’ll easily spot friction across critical customer touchpoints and address them to smoothen the user experience. This article not only shows you the differences but tells you when to trigger each, and how to use NPS to drive business growth.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Userpilot
AUGUST 10, 2023
What are some user onboarding best practices? What’s user onboarding in the first place? What is its goal? Where does it start and where does it end? And, how to optimize it to provide an excellent user experience and reduce the time to value? These are the questions that Yaakov Carno , a PLG enthusiast and the founder of Valubyl , discussed in our recent webinar.
TryMyUI
AUGUST 10, 2023
Trymata has always been a great match for agencies to do user testing. Now, we’re adding even more agency-friendly capabilities that will make your life (and your UX research) easier. The post User testing for agencies made simple appeared first on The Trymata blog.
Userpilot
AUGUST 10, 2023
Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. And the customer acquisition cost (CAC) shows you how effective you’re with your sales and marketing efforts to acquire new customers.
CardBoard
AUGUST 10, 2023
You know that sinking feeling when you launch a product and…nothing? No fanfare, no rush of users, just the digital equivalent of tumbleweeds. It’s not fun. But here’s the thing: it doesn’t have to be this way. There’s a tool you can use to avoid this scenario. It’s called customer discovery. Now, I can almost hear you groaning. “Not another process!
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Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.
Userpilot
AUGUST 10, 2023
Tracking your product’s DAU, WAU, MAU metrics will provide insights into user engagement and how well your tool is performing. This article shows you the right way to measure those metrics. We also covered other metrics to measure and get a holistic picture of customer engagement and common mistakes when tracking engagement, and how to avoid them. TL;DR Active users are those that interact with your platform over a given period.
Gainsight
AUGUST 10, 2023
When customers buy from you, a pact is created. It says: You’re not only committed to delivering your products or services, but also the positive outcomes the customer is seeking in their own business by leveraging that investment. For customer-centered companies, the journey to value realization is a critical bridge between the initial transaction and having a long-lasting customer.
Tyner Blain
AUGUST 10, 2023
Every company competes in a dynamic market. Staying the course is drifting off course. When you don’t use problem statements to express your intent, there are no signals to help your organization stay on course. Your people lack clarity, and therefore make mistakes. The Jobs of the Problem Statement This article continues a series on the three critical flaws in most product development processes a problem statement exists to address.
Business of Software Conference
AUGUST 10, 2023
Moving on from founder-led sales to a more repeatable and scalable process is a common challenge in software and SaaS but vital to the long term success of a business. Here’s how Autobooks made the leap from founder-led sales. If you can relate to the situation, read on. The Situation Autobooks had just received venture funding and needed to transition away from founder-led sales.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
AB Tasty
AUGUST 10, 2023
Understand how GA4 Explore can help you improve your web experiments. Learn 4 practical insights into user behavior, optimize flow, target audiences, and analysis. Unlock GA4's potential for testing success.
Userpilot
AUGUST 10, 2023
How can product teams leverage the product discovery process to create products that satisfy genuine user needs? This article explores every stage of the process and shares some of the best practices that will help product managers deliver delightful user experiences! Let’s get right to it! TL;DR Product discovery is the process of researching customer problems that need solving and developing solutions they’re ready to pay for.
Andrew Chen
AUGUST 10, 2023
The crisis arrives slowly, then all at once At first, everything seems rosy. The growth rate of a new product is spiking, and growing quickly, maybe even hundreds of percentage points a year. But weirdly, a year or two in, there’s some softness in the latest numbers. Maybe it’s seasonality, or maybe something else. But worryingly, it keeps slowing.
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