280 Group

OCTOBER 3, 2020

This month, we presented the webinar, 5 Secrets to Prioritizing Your Product Roadmap (The Right Way!). Oftentimes, I see a PM communicating a mix between a roadmap and a backlog, and I’m trying to figure out how to get them comfortable with sharing both. Features, Roadmap Building, and Launch.

Roadmap 296

Roadmap Customer Experience Product Research User Testing 296

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. You add features, you replace salespeople, but it doesn’t help.

Product Strategy 119

Product Strategy Strategy User Testing Weak Development Team 119

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

Technical Review 207

Technical Review Product Strategy Strategy Workshop 207

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. Photo by Tomas Sobek on Unsplash Nobody likes crises.

Product Strategy 107

Product Strategy Strategy User Testing Weak Development Team 107

Mind the Product

JULY 30, 2020

Developing your product strategy and communicating your product roadmap is a continual improvement process. The post 4 Ways to Level-up your Product Strategy appeared first on Mind the Product.

Product Strategy 163

Product Strategy Strategy Roadmap User Testing 163

Intercom, Inc.

SEPTEMBER 1, 2021

That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

Marketing 138

Marketing Product Marketing User Friction Customer Feedback 138

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

bpma ProductHub

AUGUST 24, 2019

by Paul Ressler – Everything is progressing well with your SaaS product; you have your product vision and you have product market fit. What are the next steps to achieve success for your SaaS product? One important next step is a product roadmap.

Vision 211

Vision Roadmap Product Marketing Marketing 211

bpma ProductHub

APRIL 17, 2017

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” Well-run companies are honest about the reality of their current products. product/features/strategy.

Roadmap 188

Roadmap B2B Strategy Product Strategy 188

Product Management University

AUGUST 23, 2018

The B2B Product Manager Magazine August 2018 is now available. This month we explore the value of a product marketing roadmap to sales. It’s not a staple in most B2B organizations but it’s just as important to your near-term revenue as a product roadmap is to your longer-term growth.

Agile 100

Agile Roadmap Magazine Marketing 100

Userpilot

NOVEMBER 11, 2021

Product roadmaps is one of the subjects I am probably the most passionate about in the product world. They’re controversial and usually carry a love-hate relationship stigma for many product managers. An outcome-based roadmap just sounds like a c-suite failing to construct a functional product organisation.”.

Roadmap 98

Roadmap Feedback Software User Testing Product Research 98

The Product Coalition

JANUARY 16, 2022

When creating your roadmap, you need to consider what’s important to the company (not just to the product) and what is the best way to make progress across these multiple needs. These are the exact questions you need to ask when creating your roadmap. In startups, it is actually the company roadmap.

Roadmap 152

Roadmap Data Visualization Customer Experience User Testing 152

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

The Product Coalition

OCTOBER 30, 2022

Roadmaps require massive prioritization. It’s nice, but there is a much higher level of prioritization that needs to happen and would impact your roadmap much more. The same happens with your roadmap. Your roadmap must serve the company’s (business) goals , and therefore that’s where you need to start. Photo by Anete L?si?a

Roadmap 115

Roadmap User Testing Travel Leadership 115

280 Group

FEBRUARY 4, 2022

Standing tall at the center of all this change is the Product Manager, whose role it is to champion product development for an organization and ensure the product teams are executing on roadmaps and strategies to bring innovative, revenue generating products to market. What Is a Product Manager? .

Data Visualization 367

Data Visualization Reporting Tools Research Software Product Management 367

Product Management University

FEBRUARY 1, 2024

Consumer product management is more like a series of proverbial sprints with new products where B2B product management is more analogous to a marathon of adding chunks of value to existing products with a new products peppered in to keep pace. Both components collectively form the vision for the product.

B2B 147

B2B Vision Roadmap Framework 147

The Product Coalition

FEBRUARY 12, 2024

However, they are intended to guide and protect- to guide and protect the future of the product and the company. I’ve been a product leader for over a decade. I’ve reviewed roadmaps for hundreds of different products. I’ve participated in more roadmap review meetings than I can remember. Why share now?

Technical Review 115

Technical Review User Testing Product Research Customer Feedback 115

Mind the Product

SEPTEMBER 5, 2018

so my investor said that I need a product manager to do our product roadmap?”. When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. In reality, asking for a product roadmap was shorthand for “please help me with my strategy”.

Roadmap 148

Roadmap Research Software Technical Review User Testing 148

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess product strategy and adjust if necessary.

Weak Development Team 265

Weak Development Team Product Management Product Manager User Testing 265

bpma ProductHub

APRIL 10, 2017

By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions. The discussion topics were inspired by a blog post from Fresh Tilled Soil on Building a Product Roadmap.

Roadmap 150

Roadmap Customer Feedback Feedback Software Data Visualization 150

280 Group

AUGUST 23, 2021

First, ensure that if they are not sitting near each other, they establish a regular meeting cadence to synch up regularly, discussing product strategy, customer needs, product roadmap, and upcoming key milestones. David Nash is VP of Products & Services at 280 Group. Tip #3: Build a Career Path. SAVE MY SPOT.

Webinar 358

Webinar Research Software Reporting Tools Product Management 358

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Product vision is a high-level explanation of your product’s main reason for existing.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

ProductPlan

MAY 5, 2022

Whenever you build or update a product roadmap, you’ll need to weigh the costs and benefits of several competing goals. Capitalizing on trends in the market to be the first to offer new capabilities. Creating a higher-priced version of the product. Cleaning up technical debt or fixing product defects.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

ProductPlan

JUNE 19, 2020

At these points in the product’s lifecycle, Raffali encourages product teams to consider “if there has been a path that has been charted before for other innovations” that can be replicated or informative for your own journey. What does a Good Strategy Look Like? Companies don’t start with a product strategy.

Product Strategy 99

Product Strategy Strategy Research Software Technical Review 99

Product Management University

OCTOBER 16, 2023

If you’re interested in how a portfolio marketing approach can simplify your positioning in a way that makes your differentiation crystal clear, contact us and see how our training programs can elevate the performance of product management, product marketing, sales, customer on-boarding and customer success teams.

Positioning 147

Positioning Product Research User Friction Differentiation 147

280 Group

SEPTEMBER 27, 2021

Let’s start by remembering that Agile and Waterfall/Traditional are development methodologies – ways to build a product. Product Managers exist to understand the market, identify customer needs, and determine a product strategy to meet those needs and achieve the company’s business goals (for instance, revenue and profit).

Product Management 348

Product Management Product Manager Technical Review Customer Experience 348

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. For instance, you might show the individuals how they can make effective strategic product decisions, create an actionable product roadmap, and effectively use the right KPIs.

User Testing 319

User Testing Product Research Weak Development Team Construction 319

280 Group

JANUARY 15, 2020

Product Manager Salary (0-9 YOE) $83,849 – $109,236. The Product Manager is the voice of the customer. This role leads the development and growth strategies—including driving vision and innovation, producing roadmaps, prioritizing initiatives and helping articulate features and benefits to the market.

Data Visualization 353

Data Visualization Product Management Product Manager Management 353

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Product Management University

OCTOBER 11, 2023

They’re bombarding product management with critical enhancement requests just to get the customer up and running. Problem 3 Product managers are now forced to erect detour signs all over their roadmaps to get customers up and running (…we need the revenue). Product management has set everyone else up for success.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Product Management University

OCTOBER 23, 2023

With strong top-down discovery as the foundation, product managers collaborate and build products that make users better at their jobs in ways that have measurable strategic value to the customer (and to your own organization).

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

Userpilot

FEBRUARY 13, 2024

ProductPlan and Chameleon’s training empowers product leaders to prioritize features and develop a more strategic product roadmap. Stanford's webinar offers aspiring product managers practical strategies to enter the field, featuring insights from Silicon Valley executives. Book the demo today!

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

ProductPlan

APRIL 29, 2020

Our job entails creating product roadmaps based on what’s doable and gives the product the most bang for its buck. But how can we be sure we’re making the right calls and roadmapping what matters most? In order to roadmap what matters, it means limiting what gets attention and energy. That’s what they pay us for.

Roadmap 53

Roadmap Weak Development Team User Testing Customer Experience 53

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

280 Group

JUNE 19, 2020

Do they ask you first when they want to know how your product’s TCO compares to competitors? If you’re a well-respected Product Manager who knows this information and can communicate it accurately, you are likely to influence the roadmap (and get promoted!). This weakens their ability to drive the product roadmap.

Data Visualization 218

Data Visualization Research Software Feedback Software User Testing 218

280 Group

FEBRUARY 7, 2019

Market needs (we prefer to use this term rather than market requirements because it more accurately states what is being captured) can be assessed, along with the market strategy that would be used to take the product to market. Plan for success with a roadmap. Products evolve over time.

Development Team Review 174

Development Team Review Product Research Download Document 174