bpma ProductHub

SEPTEMBER 9, 2018

By Bruce McCarthy – I was completely wrong about the Business of Software conference.

Events 391

Events Product Marketing Marketing 391

Lead on Purpose

JANUARY 15, 2018

Guest post by Jennifer Birch In business, being a leader doesn’t just fill a job title.

Leadership 377

Leadership 377

Product Talk

DECEMBER 12, 2018

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan , in Inspired , argues, “If you’re just using your engineers to code, you’re only getting about half their value.” I couldn’t agree more. But too often we equate the value of an engineer with the code that she writes.

Product Research 277

Product Research Engineering Analytic Tools Feedback Software 277

Intercom, Inc.

NOVEMBER 5, 2018

A great customer experience today is about meeting people where they already are. And today, there’s one channel where more potential customers are than any place else: messaging and live chat. Think about the way that you talk to people every day. If you’re anything like me, you use iMessage to talk to your family, WhatsApp for your close friends, and you probably spend your entire day on Slack talking to your teammates at work.

Reporting Tools 239

Reporting Tools User Testing Data Visualization Customer Experience 239

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

Product Management

First Round Review

MARCH 1, 2018

Warby Parker is known for being a wonderful place to work. Here, Co-founder Dave Gilboa breaks down exactly how they've constructed this culture.

Construction 223

Construction 223

Clever PM

NOVEMBER 2, 2018

I’ve always been a big fan of the concept of a “core competency” or “distinctive competency” — the one thing that you, your product, or your company does better than anyone else, and that is difficult to easily replicate. Unfortunately, I find that far too few organizations really understand, at a deep level, what this […].

Definition 155

Definition Product Management Product Manager Management 155

The Product Guy

DECEMBER 3, 2018

Out of the hundreds of nominations, and amazing finalists, the 9th annual winner of T he Best Product Person is … Brian Crofts. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2018: Brian Crofts. ( tweet ).

Information 147

Information Product Management Product Manager Management 147

UX Studio: Product Management

APRIL 3, 2018

I love designing healthcare UX. The health-tech sector is among the fastest growing in the world today, making the stakes super high. With innovation happening every day, what usability challenges come with it for UXers to solve? We made a list of the top six. We at UX studio have a long history with healthcare UX. When I started here as a designer, guess what happened?

Healthcare 138

Healthcare Research Software Data Visualization UX 138

Miro

OCTOBER 23, 2018

Hiten Shah on how to avoid common pitfalls of product development In today’s fast-changing business environment, it’s critical to consistently come up with valid product ideas, scale them and move forward to create the future for your customers. That’s a tough goal, but San Francisco-based entrepreneur Hiten Shah has mastered the art, even with a team that’s distributed […].

Development 130

Development Blog 130

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Daniel Elizalde IoT Blog

FEBRUARY 9, 2018

Josh Pederson, Director of Product Management at Ayla Networks shares his approach to managing Ayla’s IoT Cloud Platform. Subscribe on iTunes | Android | Stitcher | Tunein | Google Play Topics we discussed in this episode: Josh shares his background, and how he arrived at where he is today. Josh talks about the Ayla platform […] The post IoT Product Leadership – Episode 01: Cloud Platforms and the IoT Wild West appeared first on TechProductManagement.

Leadership 128

Leadership Product Management Product Manager Management 128

AB Tasty

DECEMBER 5, 2018

The holidays are coming, and as an e-commerce business, it should be your goal to make the most out it by levelling up your marketing game. Among the strategies that you can easily boost is Facebook marketing. This article was originally posted on AB Tasty as Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season.

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Marketing Article Strategy 111

Nir Eyal

SEPTEMBER 4, 2018

There I was, sitting in a packed movie theatre. I waited two years for this sequel and I’ve got enough popcorn and diet soda to last me a full three hours. Fifteen minutes into the movie, the hero and villain are facing off for the first time when a lady bursts into the theater. Trying […]. The post Fundamental Attribution Error: Why You Make Terrible Life Choices appeared first on Nir and Far.

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Andrew Chen

JUNE 4, 2018

[Originally tweetstormed at @andrewchen , Follow me for more!]. Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. As spend scales, it always gets more expensive and harder to track – never less.

Startups 111

Startups Marketing Customer Experience Customer Feedback 111

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Analytic Tools

Intercom, Inc.

JUNE 22, 2018

It’s easy to believe that machine learning is hard. An arcane craft known only to a select few academics. After all, you’re teaching machines that work in ones and zeros to reach their own conclusions about the world. You’re teaching them how to think! Indeed, the majority of literature on machine learning is riddled with complex notation, formulae and superfluous language.

Artificial Inteligence 223

Artificial Inteligence Feedback Software Data Visualization Customer Feedback 223

First Round Review

JULY 2, 2018

Engineering leader Marco Rogers (Lever, Yammer, Clover Health) debunks some of the most common recruiting tropes and walks through his four top interviewing practices for startups.

Startups 111

Startups Engineering 111

Mind the Product

JUNE 8, 2018

Bashing agile is in vogue at the moment, so when veteran product manager and product design evangelist Jeff Patton suggested it as a topic for his keynote talk at MTP Engage I jumped at it. If the audience was expecting a speech which shot down agile methodologies, they were wrong. Instead Jeff started to deconstruct agile from a product manager’s view.

Agile 194

Agile KPI Leadership Product Management 194

Clever PM

FEBRUARY 8, 2018

In many organizations, conflict is part and parcel of the culture — some conflict can be constructive, some destructive, but most of it can just be downright annoying. And, because we often sit right in the middle of all of the random agendas, battles of ego, and emotional storms that can rage throughout the company, […].

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Construction Leadership Strategy Product Management 155

Advertiser: Revenera

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

Reporting Tools

The Product Guy

DECEMBER 20, 2018

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

Product Management 144

Product Management Product Manager Management Management 144

UX Studio: Product Management

NOVEMBER 5, 2018

UI trends 2019? It seems like just yesterday I was looking out my window and saw a falling leaf! Now, the year is coming to an end AGAIN! So we’re going to revisit the hottest topics of late 2018 and predict the UI design trends of 2019. We at UX studio chose 7 UI trends that will surely stick around in 2019! In this post we cover: Which factors are influencing the UI trends of 2019?

Research Software 111

Research Software Feedback Software User Testing Customer Experience 111

Miro

DECEMBER 18, 2018

Reading time — 11 min Summer Kim on the best ways to approach user research User research plays a critical function when you are building tech products and services. This practice helps teams understand the user’s perspective, including their unmet needs, delights, and pain points, but also how they connect to the brand and product […]. The post Summer Kim on the best ways to approach user research appeared first on RealtimeBlog | A blog by RealtimeBoard.

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User Testing Product Research Customer Experience Branding 130

Daniel Elizalde IoT Blog

SEPTEMBER 18, 2018

In this post, I present an IoT framework to help Product Managers tackle the complexity of IoT products. This framework provides an easy-to-follow structure to uncover requirements at each layer of the IoT stack, including business decisions, technical decisions, and more. Product Management for an Internet of Things product can be very daunting and confusing, even for […].

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Framework Product Management Product Manager Management 117

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

Artificial Inteligence

UX Studio

SEPTEMBER 3, 2018

UX copywriting and user testing? It might sound like a new match in the UX design world. But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. We also gathered some tips from around the web to help you implement testing UX copy into your user experience research processes like a pro.

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User Testing Product Research Testing UX 111

Nir Eyal

MAY 21, 2018

It feels impossible to tell if the technology our kids use should be celebrated or feared. A few years ago I wrote a book, Hooked, about how technology can be used to change our habits. I intended the book to teach startups how to build healthy habits, but now I’m not so sure. With headlines […]. The post Social Media has the “Exact Same Negative Effect on Depression” as Eating Potatoes appeared first on Nir and Far.

Books 111

Books Startups Technology 111

Mironov Consulting

AUGUST 23, 2018

I got a lot of good responses from this recent post about the need to frequently talk directly with real customers , especially at B2B/enterprise companies. More than a few folks raised an important concern: with so much to do as product managers, how do we consistently make time for customer interviews? Scott Sehlhorst and Rob McGrorty shared some thoughts that I’ve extended here.

Customer Experience 110

Customer Experience User Testing Customer Feedback Product Research 110

Intercom, Inc.

MAY 1, 2018

Convincing potential users to sign up for your product isn’t easy. But what happens next is far more important. The latest batch of billion-dollar companies are built on high customer retention. They help their users be successful, and that means providing great onboarding. At Traction Conference, an event all about how to keep and grow customers and revenue at scale, I explained how to build onboarding based on your customers’ goals, and why when your product improves, your onboardi

Customer Experience 223

Customer Experience User Testing Weak Development Team Definition 223

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First Round Review

NOVEMBER 13, 2018

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the survey and four-step process that were key to measuring and optimizing it.

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Product Marketing Engineering Marketing Product Research 111

Mind the Product

AUGUST 10, 2018

At #mtpcon San Francisco, Leisa Reichelt , head of research and insights at Atlassian, took on our current approach to user research and how we take an evidence-based approach to doing completely the wrong thing. Five years ago, the industry was focused on just getting people to do any user research. Product managers weren’t regularly talking to customers at all.

User Testing 194

User Testing Product Research Research Software Customer Feedback 194

nulab

SEPTEMBER 11, 2018

When looking back at the Venn diagrams you created in grade school, you probably have fond memories of charting which types of candy bars you and your friends liked or comparing your favorite movie characters. While you may have thought your Venn diagramming days were long behind you, these tools are actually useful throughout adulthood. In fact, mathematicians and related professionals use them to represent complex relationships and solve mathematical problems all the time.

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Data Visualization Research Software Information 109