Sat.Jun 16, 2018 - Fri.Jun 22, 2018

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What we can Learn from Electric Scooter Companies like Lime and Bird

Mind the Product

Famously, back in 2001, inventor Dean Kamen was going to change the world. The buzz just before the launch of his Segway personal transporter was astonishing. Tech investor John Doerr posited that it would be more important than the internet. South Park devoted an episode to making fun of the hype before the product was released. Steve Jobs said that it was “as big a deal as the PC” But when it finally launched it was a commercial flop.

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On product management &?humanity

ProductBoard

This article originally appeared on Hacker Noon The best product managers are masterful illusionists. And to work their magic, they exploit a trait that is unique to humans – or to be more precise, to homo sapiens. After all, it is this trait that gave us an edge over our brawnier, heartier neanderthal brethren and explains why we sapiens have imposed ourselves at the top of the food chain.

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Connecting Strategic Plans to Product, Marketing & Sales Execution Plans in 3 Steps

bpma ProductHub

By John Mansour – Most organizations have strategic plans that include goals for revenue growth, new customers, market share and other quantifiable metrics. All good! But a huge disconnect often exists between the corporate strategic plan and tactical product, marketing and sales plans.

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How Can Product Managers Handle User Privacy

The Product Coalition

With all the hype around Big Data, personalisation, better ad targeting and customised user experience, data has tremendous value in today’s economy. Every product manager wants to understand their customers better. Amidst all this, privacy is often an afterthought. Product Managers focus on how best to collect and exploit user data before creating a system to protect user privacy or write a privacy policy.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Machine learning isn?t as hard as it looks

Intercom, Inc.

It’s easy to believe that machine learning is hard. An arcane craft known only to a select few academics. After all, you’re teaching machines that work in ones and zeros to reach their own conclusions about the world. You’re teaching them how to think! Indeed, the majority of literature on machine learning is riddled with complex notation, formulae and superfluous language.

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How to become a product manager: Five questions for would-be Product Managers

Product Management Unpacked

Product managers are made not born. If you’re thinking about how you might become a product manager, start by asking yourself these five questions first: For more information visit ms-product-management.cmu.edu.

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Future Proofing Product Management Skills

The Product Guy

Product Management is rapidly changing and evolving. What are those skills you need to keep up and get ahead? Check out where product management expert, Alisa Warshawski, sees your greatest needs.

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How customer support can keep up with customer expectations

Intercom, Inc.

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app. Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away!

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Building Relationships with Other Team Leaders

UserVoice

No product leader should be surprised how much their new job features coffee meetings and impromptu chats. There will be plenty of leaders at your level (sales, support, success, marketing, etc.) and while you may be the one given domain over the roadmap, your stakeholders take these peers’ opinions of your work into serious account. How do you build solid, open relationships with these key peers, and what can happen if you let this important step slide?

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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How to Build Products That Transform People?s Lives by Chris Hay

Mind the Product

In this ProductTank London talk, IBM iX engineer Chris Hay highlights how technology can help us truly to change the world. He speaks about his experiences of engineering innovative Kenyan payment systems such as M-Pesa and M-Shwari, and of reinventing how we manage asthma conditions using simple computing tools. The Story of M-Pesa and M-Shwari. Mobile-phone based payment system M-Pesa first launched in Kenya in 2007.

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The Value of Product Win/Loss Analysis

The Product Guy

Performing your own Win/Loss analysis can help you more objectively learn why your product sells, and even more important why it doesn’t sell. I’ll discuss the tactics of having there interviews, what questions to ask, and how to use the results. In a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation around “Win/Loss Analysis”.

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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. We created our first sales function in 2014 and in the busyness of building out the team, we had little time to reflect on how our experiences on the frontline of sales could add value to our product roadmap.

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The Startup Brand Fallacy: Why brand marketing is mostly useless for consumer startups

Andrew Chen

Brand marketing is mostly useless for consumer startups. Startups build a great brand by being successful, finding product market fit and scaling traction, etc. But it’s not a real lever. Let’s not mix up correlation with causation! If this seems contrarian to you, it’s because there’s a vast ecosystem of consultants, agencies, and other middlemen who are highly incentivized to have you spend $ and effort on non-ROI/non-performant activities.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How to Apply Lateral Leadership in Agile Environments by Tim Herbig

Mind the Product

Lateral leadership describes the art of efficiently influencing others around you without formal authority. It is essential for succeeding in the implicit leadership position that product managers find themselves in. In this talk from this year’s MTP Engage in Hamburg, I share some advice on how product people can use lateral leadership in managing agile teams.

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Products + People = #jobs Opportunity

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Sales Hacker?s Max Altschuler on selling more with less

Intercom, Inc.

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. How can you capture, qualify and convert the right leads for your business while working within your means? Max Altschuler has made a career seeking out efficiencies in sales – hacks, as he calls them – and sharing them with the wider SaaS and sales community.

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The Type of Team Diversity You?re Probably Not Paying Attention To

First Round Review

Grammarly Head of People Itamar Goldminz shares a model that can help managers build stronger teams — and become more intuitive, effective leaders.

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

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User Stories Aren?t Enough

Clever PM

It’s commonly accepted nowadays that we use user stories or some variation on them to communicate our “product requirements” to development teams (job stories, jobs to be done, scenarios, etc). And while this is certainly an improvement over some of the bad, old Big Up-Front Requirements (BUFR) methods that were used many moons ago, they’re […].

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Starbucks Raises Prices ? Good or Bad Decision?

Pragmatic Marketing

Recently, Starbucks raised prices on its coffee. The company said it raised the price of a tall (small) by 10 to 20 cents, or in the ballpark of 5% to 10% of the original price. What will happen? Obviously, Starbucks has to trade off the additional profit per cup of coffee against the possibility of selling fewer cups of coffee. Let’s assume the average price increase was 15 cents on a $2 cup of coffee, or 7.5%.

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It?s time be be better Understood #jobs

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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The Type of Team Diversity You’re Probably Not Paying Attention To

First Round Review

Grammarly Head of People Itamar Goldminz shares a model that can help managers build stronger teams — and become more intuitive, effective leaders.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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The Scooter Platform Play: Why scooter startups are important and strategic to the future of transportation

Andrew Chen

( lime). The scooter startups are way more important than you think, or in emoji-speak: + =. Let me explain. Right now, scooters are a lot of things – fun, cute, adventurous – but here’s a couple words I rarely hear about them: Strategic. Important. Platform play. And yet they are. Chris Dixon has written that the next big thing will start out by looking like a toy.

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Starbucks Raises Prices ? Good or Bad Decision?

Pragmatic Marketing

Recently, Starbucks raised prices on its coffee. The company said it raised the price of a tall (small) by 10 to 20 cents, or in the ballpark of 5% to 10% of the original price. What will happen? Obviously, Starbucks has to trade off the additional profit per cup of coffee against the possibility of selling fewer cups of coffee. Let’s assume the average price increase was 15 cents on a $2 cup of coffee, or 7.5%.

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Can Disney Product Managers Solve Their Sports Problem?

The Accidental Product Manager

ESPN is losing subscribers and Disney product managers have to do something. Image Credit: Matt Dempsey Follow. Disney is a very large, very successful company. The company is made up of many different parts: consumer products, theme parks, film studios, and media networks. Many parts of the company are doing very well right now, but other parts are not.

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3 Reasons Data Science Products are Harder Than You Think They Are

The Product Coalition

“Can you throw together a quick model for me?” Data Science is pretty hot right now. Consumer products like Facebook and Netflix have made exposure to data science fairly ubiquitous, and folks like myself love to talk about all the wonderful things data science can do. While educating people about data science is a pursuit I see as being mostly positive, it does occasionally lead to horror stories like this one: An executive once told me that they knew “just enough about data science to be dange

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LLMOps for Your Data: Best Practices to Ensure Safety, Quality, and Cost

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

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How to organize Product Increment Planning in a distributed team

Miro

How to organize Product Increment Planning in a distributed team Here at RealtimeBoard, we set out on a mission to build a universal tool for visual collaboration that helps companies embrace digital transformation, manage remote teams and think visually in order to speed up internal processes and delight their customers. That’s why we are always curious […].

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The Ultimate Guide to Positioning

Pragmatic Marketing

Ask five people what positioning means and you’ll likely get five different answers. Positioning is often used in place of value proposition and vice versa; sometimes both get confused with messaging. There is agreement on one thing: Successful positioning should create a connection with potential customers that results in selling more products and services.

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How do you balance tradeoffs to level up legacy products?

DISQO

Most product leaders and managers don’t have the luxury of starting from scratch. Rather, they’re responsible for improving and growing legacy products with existing customers, rigid stakeholders, and technical debt. How do you optimize decision-making in these less-than-ideal environments? There is no silver bullet, but the answer begins with empathy and understanding.