Sat.Nov 24, 2018 - Fri.Nov 30, 2018

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Forecasting – A Product Management Task

The Product Bistro

The role of Product Management brings many responsibilities, some great, some awful, and many that are just “there” One of the “there” responsibilities is forecasting. Being at the center of the organization, Product Management is the logical focal point for this activity, even though it requires input from groups outside their control. i.e.

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Market Research vs User Research: How To Overcome Uncertainty

UX Studio

Creating a digital product from scratch can make for an exciting process but never a smooth ride. But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily.

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What can Trader Joe’s Teach us About Customer-Centric Product Development?

Mind the Product

In talking about how a product goes from idea to shelf on an “ Inside Trader Joe’s ” podcast, Matt Sloan, the VP of Marketing Product for the neighborhood grocery store chain, tells the story of his visit to Canada years ago, to a factory which made soup to be sold in frozen “pucks”. Sloan wondered whether other products could be made in the same way.

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Apple Ratings Prompt: Great for Ratings, Bad for Customer Feedback

Alchemer Mobile

Most mobile app enthusiasts are well aware of Apple’s native rating prompt that was introduced with iOS 10.3 and made mandatory with iOS 11. At Apptentive, we believe in making it as easy as possible to leave feedback, so we were excited to see Apple acting in the spirit of fewer interruptions; reducing the time to leave a rating and review; and putting an end to leaving the app to share feedback.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Forecasting - A Product Management Task

The Product Bistro

The role of Product Management brings many responsibilities, some great, some awful, and many that are just “there” One of the “there” responsibilities is forecasting. Being at the center of the organization, Product Management is the logical focal point for this activity, even though it requires input from groups outside their control. i.e.

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Building Successful Communities of Practice by Emily Webber

Mind the Product

Summary: Communities of practice can be powerful tools to enable both individuals and organisations to increase their effectiveness. By bringing together people who share a common interest or passion, new skills are learned and developed. People are often put in situations where they’re empowered, but they don’t know how to move forward. Sink or swim is often used as the management justification for this.

Document 167
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Treat your Roadmap as a Compass

Ask Benny

How to effectively build and manage your roadmap and your stakeholders’ expectations. The Roadmap Challenge I recently participated in a meetup of very experienced product management leaders arranged by ProductX. We discussed roadmaps and the challenges surrounding them. Even though all of these product managers have years of experience it seemed like the challenge is still fresh as in their first days.

Roadmap 133
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The Most Important Responsibility of a Product Manager

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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When You Know Your Customers As Well As They Know Themselves…3 Things

Product Management University

When you know your customers as well as they know themselves, three things will happen. Your solutions deliver value that’s indispensable. Your marketing messages speak directly to the agendas of influencers and decision-makers. Your salespeople are treated as trusted advisors. Consistent growth and profitability (and great products) are the result.

Workshop 100
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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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An Ethical Sanity Check: What Would Trolls Do?

Mind the Product

As a teenager in the 90s in the US Bible Belt, you didn’t have to look far to find someone wearing an iconic bracelet with 4 simple letters: WWJD. This was meant to remind Christian youth to constantly evaluate decisions in their daily lives against the question, “What Would Jesus Do?”. It was intended to be an encouragement to be kind and treat others as you would want to be treated.

Travel 140
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Brady Flynn (Primer) on how to accelerate growth at early-stage startups

Miro

We recently caught up with Brady Flynn, product management expert and co-founder of Primer, a marketing platform that has helped companies like hims, Farmstead, and Microsoft increase their conversion rates. Brady shared what he’s learned from helping early-stage startups. Here are his tips for accelerating growth. Here at Primer, we started with customer development and […].

Startups 124
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Good Product Managers Never Say "No"

The Product Guy

Over the course of a great product management career, one receives a ton of great advice. What could rank higher than … don’t just say “no”? Join us as we learn more from product management expert, Alisa Warshawski.

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We Live in a Post-Truth world, and Conversion Optimization is Paying the Price.

AB Tasty

As a process, a method and a way of thinking holistically about CRO programs, science might just be the antidote - if all of us CRO practitioners would just embrace it. This article was originally posted on AB Tasty as We Live in a Post-Truth world, and Conversion Optimization is Paying the Price.

Article 97
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How Speed to Market Starts With a Strong Foundation

Mind the Product

Imagine this: You’re in the middle of developing a product when you realize you’re going to miss the launch date. That’s never happened to you, right? Well, according to the Center for New Product Development , “the average new product development project exceeds its schedule by 120%.” So why does this happen, even to the best of us? We’ve All Been There.

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Irene Au (Khosla Ventures) on facilitating companies’ growth with good design

Miro

Irene Au (Khosla Ventures) on facilitating companies’ growth with good design Great design is no longer just about how a product looks and feels, but how a company understands and listens to its customers, how it hires and organizes its teams, and how it anticipates and accounts for change. No one is more aware of […]. The post Irene Au (Khosla Ventures) on facilitating companies’ growth with good design appeared first on RealtimeBlog | A blog by RealtimeBoard.

Blog 94
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Lean Customer Development

The Product Guy

How do you develop products that people will actually use and buy? Let’s learn and discuss how to validate product and company ideas through customer development research, before you waste months and millions on a product or service that no one needs or wants. In a recent live stream from one of our mentors of The Product Mentor , Harikrishna Menon, lead a conversation on this topic.

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6 Key Hard Skills in Product Management

ProductPlan

You hear a lot about the need for soft skills in product management, but product managers also need hard skills. In fact, any discussion about product management soft skills should presuppose you’ve already mastered the specific abilities required for the job: the hard skills. But what are they? In this post, we’ll address some of the hard skills we believe product managers should develop.

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

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What Is the Internet of Things? (Hint: It’s Much More than Smart Toasters)

Daniel Elizalde IoT Blog

What is the Internet of Things, anyway? Although most companies, analysts, and media outlets constantly talk about the Internet of Things (IoT), a large number of professionals struggle to understand what it actually is. Without a clear definition of IoT, companies and professionals are missing the shared language necessary to align people (internal or external) […].

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TEI 204: Do you know if your Go-to-Market strategy is ready to go – with Mike Smart

Product Innovation Educators

How product managers combine process and metrics to achieve a successful product launch. Do you participate in launch planning, or what may also be called go-to-market planning? In some organizations, product managers are directly involved, but not always, and that is a waste. You’ll hear why in this discussion, along with six elements addressed by a go-to-market strategy: Defining the target market.

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Pricing Lessons from Sea World

Pragmatic Marketing

An interesting pricing article appeared in Skift, SeaWorld’s Price Cutting Strategy is Fueling a Comeback. The title says a lot, but the details in the article are even more fascinating. They lowered ticket prices and attendance jumped. First, that deserves a big duh ! But wait a minute—isn’t Disney raising prices? Why would Sea World be lowering them?

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Become an Insider (#prodmgmt #job)

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Agile 74
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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Product Love Podcast: Bob Moesta, Founder and CEO of The Re-Wired Group

ProductCraft

This week on Product Love I sat down with Bob Moesta, the founder and CEO of The Re-Wired Group. Bob Moesta has worked with many influential folks, including Harvard Business Professor Clay Christensen, and famous engineer Dr. Genichi Taguchi. Bob was guided and shaped by their styles, which led him to be one of the. The post Product Love Podcast: Bob Moesta, Founder and CEO of The Re-Wired Group appeared first on ProductCraft by Pendo.

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How to Foster a Culture of Gratitude

ProductPlan

As we head into a new year, we tend to talk more about gratitude. We talk about what we’re grateful for in our own lives, and often express gratitude for the friends, family, and coworkers we have around us. We’ve tried to foster a culture of “thank you” at ProductPlan. And lately, I’ve thought a lot about what gratitude means for the people we work with.

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How to Deliver Impactful Customer References

Pragmatic Marketing

Every product manager eventually gets an urgent customer reference request from a sales rep looking to help them win that key deal. And if you haven’t yet, it’s only a matter of time. Knowing how important these can be, we often make it a priority to support them as quickly as possible. But customer references don’t automatically lead to wins.

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What Can India’s Paytm Mobile Payment System Teach Product Managers?

The Accidental Product Manager

Paytm is trying to take the place of cash in India Image Credit: Kiran Jonnalagadda. I live in the U.S. When I want to buy something, I have roughly four different options for how I can pay for it: cash, a check, credit cards, or PayPal. In India, they have traditionally only had one option: cash. In the past few years, the global credit card companies have started to arrive in India, but it has been slow going and not that many stores accept credit cards and not that many people have credit car

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LLMOps for Your Data: Best Practices to Ensure Safety, Quality, and Cost

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

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Giving thanks for great UX: 6 websites TryMyUI is thankful for this year

TryMyUI

The holiday shopping season has begun, and as we all scramble to buy gifts for our loved ones, we decided it would be worthwhile to round up some of the e-commerce sites with the best UX. The post Giving thanks for great UX: 6 websites TryMyUI is thankful for this year appeared first on TryMyUI Blog.

UX 77
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Under Armour Offers Lessons on Leveraging In-App Messaging for Risk Management

Revulytics

Back in the spring, some 150 million users of Under Armour’s health and fitness app MyFitnessPal were hit with a data breach, with a bad actor (or actors) stealing their user names, email addresses, and passwords. While breaches like this have become increasingly common, the way Under Armour dealt with it was not. Instead of simply notifying users by email, it pushed in-app messages about the breach and let users know the application had been compromised through the application itself.

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31% of Mobile App Budgets is Spent On Marketing in 2018, The Manifest says.

The Product Coalition

31% of Mobile App Budgets is Spent On Marketing in 2018 If you want to have the best shot at outperforming your competition, you should reconsider, if you haven’t already, your app marketing budget. According to The Manifest , most of the forward-thinking app developers and marketing specialists reportedly spend more than 31% of their app budget on marketing. 88% of brands believe strongly that their return on investment (ROI) depends on the mobile app success.