Sticky from the Start: How to Create Products that Stick
ProductPlan
JUNE 6, 2019
Sat.Jun 01, 2019 - Fri.Jun 07, 2019
86 Should Product Roadmaps Have Dates?
Roman Pichler
JUNE 4, 2019
What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months. I find it helpful to use the product roadmap so that it connects the overall product strategy with the product backlog, as shown in the picture below.
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Fast vs. Excellent – The Myth of the MVP (Minimum Viable Product)
Sequent Learning
JUNE 4, 2019
A while ago, I watched a newscast on the BBC. Two guests were members of a military marching band. A video showed the marching band in full dress, as well as a glimpse of what they did during physical military training. In the interview, they spoke about their military discipline and how the training is reflected both in their excellent work as soldiers, and in how they practice and perfect their music and marching.
The Top Mobile In-app Feedback Tools of 2019
Alchemer Mobile
JUNE 4, 2019
If you’ve landed on this article, you most likely already understand the immense value of capturing in-app customer feedback. The real challenge comes when you’re deciding how you actually want to execute on this concept and actually begin gathering mobile feedback in your own app. Where do you start? What tools do you use? How do you manage all of that data?
Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Evolving your Product Management career ladder
Intercom, Inc.
JUNE 3, 2019
Product Management is an elusive craft. We all think we know what we’re talking about, but when it comes down to it, the difference between great, good and not quite good enough can be pretty slippery. And what makes this even harder is that, because PMs own so few clear deliverables (such as code or designs), it can be tricky to pinpoint what exact impact a PM had on a team.
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Your Product Assumptions Are Probably Wrong
The Product Guy
JUNE 6, 2019
Users are ‘divinely discontent’ and their preferences and expectations are a moving target. If you’re hypotheses are based on outdated research reports or media headlines, you’re probably making the wrong decisions. I’ll provide data to prove that. In a recent live stream from one of our mentors of The Product Mentor , Nis Frome, lead a conversation on this topic.
Are Product Managers Becoming Too Technical?
Product Management University
JUNE 3, 2019
Product managers with technical backgrounds have steadily increased over the years. Is this good or bad for the product management professions? It begs a lot of questions in which a yes or a no answer is entirely appropriate. Here are a few that come to mind. The Playbook: Is the transition into product management longer and more challenging if you’re technical than if you come from a customer-facing role?
Why sales and marketing are the key to your roadmap success
Intercom, Inc.
JUNE 4, 2019
Product managers have the onus to be deeply attentive listeners. We’ve got to keep a pulse on a diverse set of inputs, filtering signals amidst the noise, to build strategic direction and seemingly mid-flight, make calculated tradeoffs for the product roadmap. It’s a game of endless Bayesian inference with an overwhelming amount of directions. We are constantly reevaluating if the choices we’ve made for the product are the right ones as new information becomes available.
Empowered Product Teams by Marty Cagan
Mind the Product
JUNE 7, 2019
At this year’s MTP Engage conference in Hamburg I had the pleasure to introduce my personal product management idol Marty Cagan to our audience. He spoke about one of his favourite topics: empowered teams. He started by asking the question why more companies don’t truly empower their teams – because everybody knows that empowered teams are more successful.
Entity Resolution Checklist: What to Consider When Evaluating Options
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Dear Product Manager, Always Be Prepared
The Product Guy
JUNE 4, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
Why startups are hard — the math of venture capital returns tells the story
Andrew Chen
JUNE 3, 2019
Dear readers, I’m happy to announce I’ve completed my first year in my new role at a16z, and it’s been a blast! I will write more about it coming up, but in the meantime, it’s very timely that my colleague Scott Kupor has written a new book, Secrets of Sand Hill Road , with the fun subtitle “Venture capital and how to get it.” I’ve had the pleasure of reading ahead of its release, and as expected, it’s excellent, and provides a detailed guide and fantastic in depth info on everything you’d want
Rebuilding Intercom’s homepage with a new CMS
Intercom, Inc.
JUNE 7, 2019
Last week, we launched the new Intercom.com and shared the process and thought behind our new design. In addition to the new brand direction, we also made many changes on the development side, which I detailed in this Twitter thread. I was the tech lead on this project, on Team Web! Our new marketing site has lots of goodies from the development side of things that I'm excited to talk about.
Three Simple Ways to Make Product Prioritisation Easier
Mind the Product
JUNE 4, 2019
The great thing about technology is that anything is possible. But when anything is possible, how do you decide what to do? And, arguably more importantly, how do you decide what not to do? Every one of my clients struggles with this paradox of choice. Whether a small or large charity, Seed, Series A funded, or mature startup, deciding what to build is hard.
The Big Payoff of Application Analytics
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Connecting to Success
The Product Guy
JUNE 2, 2019
Enjoying a good talk can be the first step in truly effective product management. Watch and learn more from product management expert, Mihaela Draghici.
How to Use Psychographics in Digital Marketing
AB Tasty
JUNE 3, 2019
Want to create more personalized, more effective digital campaigns? Adding psychographic data to your marketing mix is one way to drive home your message. This article was originally posted on AB Tasty as How to Use Psychographics in Digital Marketing.
Everything You Need to Know About Refs in React
Modus Create
JUNE 5, 2019
The React API is fairly simple , even though it has been growing bigger. With recent features such as Context and Hooks, the whole ecosystem has become more complete. Yet, some concepts are usually a source of struggle for beginners and even experienced developers. One of them is the Refs API. Short for “reference”, refs are a way to access underlying DOM elements in a React component.
How Netflix Built an Innovative Culture by Gibson Biddle
Mind the Product
JUNE 3, 2019
A fish swims along, passes another fish and shouts: “How’s the water?” The other fish looks at him and asks: “What the heck is water?”. This story illustrates how difficult it is to describe something we navigate every day, that defines what is possible, and in certain cases, enables us to do the impossible. In this talk, I do my best to describe what culture is and why it is so important as companies grow.
IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk
Advertiser: Revenera
In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.
Why Qualitative Market Research Belongs in Your Startup Toolkit — and How to Wield it Effectively
First Round Review
JUNE 4, 2019
Qualitative market research is the catalyst for creativity that not enough startups are taking advantage of. Jesse Caesar demystifies qual, outlines the questions that qual's uniquely positioned to tackle and shares how startups at any stage can add this powerful resource to their toolkits.
Product Management: Dreams, Heartaches and the Great Indian Reality
NextBigWhat
JUNE 3, 2019
A whole bunch of newbie product managers and wannabe PMs are a victim of content marketing. They’ve imagined a discipline/role that is not practical. Their world view is based on the… The post Product Management: Dreams, Heartaches and the Great Indian Reality appeared first on NextBigWhat.
How to use betas to launch killer products
Mixpanel
JUNE 7, 2019
I’m Prachi Wadekar, a Product Manager on Mixpanel’s data infrastructure team. In this blog post I’ll share why we launch features in phases and make customer feedback the primary input for determining readiness. Amazon’s customer obsession principle. Leaders start with the customer and work backwards. They work vigorously to earn and keep customer trust.
Killing Zombies – Lisa Long on The Product Experience
Mind the Product
JUNE 4, 2019
Ash Williams ( Evil Dead ); Columbus, Tallahassee, Wichita and Little Rock ( Zombieland ); Shaun ( Shaun of the Dead ); Alice ( Resident Evil ); Lisa Long ( ProductTank ). All have killed zombies, and entertained us as they did so… but only Lisa did so on stage at London’s ProductTank, giving us practical advice on how to kill off zombie features and products – and why it’s absolutely necessary to do so.
A Comprehensive Checklist to Revamp Your Website & Increase Profitability
Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!
Why Qualitative Market Research Belongs in Your Startup Toolkit — and How to Wield it Effectively
First Round Review
JUNE 3, 2019
Qualitative market research is the catalyst for creativity that not enough startups are taking advantage of. Jesse Caesar demystifies qual, outlines the questions that qual's uniquely positioned to tackle and shares how startups at any stage can add this powerful resource to their toolkits.
TEI 232: Using product roadmaps correctly, Part 3 (Portfolio Management) – with Bruce McCarthy
Product Innovation Educators
JUNE 3, 2019
Mapping current products, future ideas, and quick experiments as product managers. Product roadmaps are one of the best-known tools and also the most misused by product managers. We have talked twice before with Bruce McCarthy, co-author of the book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty , to learn how to make roadmaps work for us instead of against us.
Is Scrum Agile Enough?
Ask Benny
JUNE 1, 2019
When people forget the goal and focus on the method. Too many times people confuse agile and scrum. Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.
Data Science and Digital Businesses by Ali Gulez
Mind the Product
JUNE 4, 2019
Machine learning data products can create significant value for businesses and their customers. For example, data products can enable customers to engage with more relevant content, facilitating and supporting repeat custom to the business. In this ProductTank London talk Ali Gulez discusses the critical intersection of data products and digital businesses, sharing his knowledge of machine learning models through his experiences with Trainline.
LLMOps for Your Data: Best Practices to Ensure Safety, Quality, and Cost
Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase
Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo
Why We Build Prototypes and How to Choose a Prototyping Tool to Speed Up You Work
UX Studio
JUNE 3, 2019
Why do we make prototypes? To test something we are working on. If we start prototyping right at the beginning of the design process, we can instantly gather feedback and reap the rewards. Want to know how to do it right and what kind of tools you can use instantly? In this article, I will guide you behind the idea of prototyping and show you some tips and tricks along the way to use it effectively.
Three Tools for Data-Driven Product Management
ProductCraft
JUNE 3, 2019
As a product manager, I deal with three important challenges: Increasing user adoption. Did you know that up to 80% of all features go unused? Part of a product manager’s job is to make sure that users actually adopt the features built for them. Acquiring new users. In essence, this is growing our user base. Read more » The post Three Tools for Data-Driven Product Management appeared first on ProductCraft by Pendo.
Data in the News: How Big Data Can Make Food Safer to Eat
Indicative
JUNE 5, 2019
The interconnectivity of tech devices and their capacity to process data continues to improve. In fact, Foreign Affairs Magazine notes that more than 98% of all stored information in the world today is digital. It’s undeniable proof of a large amount of data on the web that can be used to evolve different industries and enhance consumer relationships with goods and services.
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