Mind the Product
NOVEMBER 21, 2019
As a product leader, you are the product manager for a leadership team, and the tricks you learned in product teams remain valuable, they just need a little tweak. Here, to help you, are five product management tricks and tools for every product leader. 1. Value Proposition. A value proposition helps us to focus on users and to check that our product solves a real problem.
The Product Coalition
NOVEMBER 19, 2019
Here’s a scenario you might be familiar with. Say you’re starting a new role as a PM in a startup company (congrats!). You find that the startup has created a robust product with many different features and capabilities. Trying to gain some clarity and focus you ask: “which of those features are most/least used?”. Turns out, nobody knows. So you implement basic analytics mechanisms, wait for a week or two and then come back to the team equipped with a bunch of fancy graphs.
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UX Studio: Product Management
NOVEMBER 20, 2019
How does color psychology affect users’ attitudes and behaviour? There is a master trick, which can help to build a digital product which works more effectively. Psychological effects of color on our experience and decision-making matter, so let’s see how this affects the users and what sort of principles exist when designing experiences. Color is an essential instrument in any designer’s tool stack.
ProductCraft
NOVEMBER 21, 2019
So you’ve done your market research, interviewed customers, and prototyped your designs. Your go-to-market strategy is in place. Engineering is ready to start development. Amongst all the excitement, coordination, and chaos, have you asked yourself the BIGGEST question? “How much does my feature cost?” In this article, we’ll borrow some lessons from Harvard Business School.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
BrainMates
NOVEMBER 17, 2019
If you answered “don’t know”, then right now you’re failing as a Product Manager. But, don’t worry. Firstly: I won’t tell anyone. Secondly: if you don’t know, it’s unlikely anyone else at your company knows. Thirdly: you’ll be pleasantly surprised to hear that there are LOADS of Product Managers out there that are similarly in the dark. Lastly: if you read this article you’ll know find out how to measure Product success AND what to do about it if it’s failing.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
ProductBoard
NOVEMBER 18, 2019
This piece originally appeared on Forbes Tech Council. We hear a lot about “customer empathy” these days. Whether it’s in candidate interviews, design discussions or product management meetings, it’s become more critical than ever to prioritize the customer as a core part of company culture. That’s not surprising because as technological advances, frameworks, and APIs continue to trivialize.
ProductPlan
NOVEMBER 21, 2019
Regardless of your company structure, goal-setting strategy, or philosophical stance, at some point, the work you do on your product needs to map back to revenue. The question is, as a product manager, how exactly do you map product revenue to the roadmap? How do you project and measure results based on that mapping? And should the results change depending on who you are talking with?
dscout People Nerds
NOVEMBER 21, 2019
Your stakeholders are different. Here’s how to adjust your approach for each one. .
Innovatemap
NOVEMBER 20, 2019
A brand is so much more than a logo or a set of colors. Your brand is made up of every interaction that shapes the way people feel about your business. It sets the expectation of who you are, what it’s like to work with you, and the value you provide. This perception shapes a person’s willingness to try your product, renew your product, advocate for your product, and more.
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Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.
TryMyUI
NOVEMBER 21, 2019
Demonstrating the value of UX can be tricky. Between anecdotal rationale, startup cost, technical jargon and so on, what's a UX designer to do to convince stakeholders to just embrace the future? The post This business of UX: 4 ways to prove the value of UX in your company appeared first on TryMyUI Blog.
ProductCraft
NOVEMBER 19, 2019
I recently heard something from Calendly’s product team that made my jaw drop. Their product is being used to schedule millions of meetings per month. Many, many millions. Lots of companies have vanity metrics in the millions. But they are called vanity metrics for a reason — they don’t go deeper than the surface level. Read more » The post Measuring Your Product’s Performance With Benchmarks appeared first on ProductCraft by Pendo.
Mind the Product
NOVEMBER 19, 2019
Fewer than 10% of startups survive and grow into large companies and, for every time growth is done right, there are 100 ways it could have been done wrong. Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. If they could, organisations would choose always to grow – not only bigger but faster.
ProductBoard
NOVEMBER 20, 2019
Agile teams often view product roadmaps as an extra step that slows down the agile process. However, if you take a closer look at the Agile Manifesto, you realize that many of the principles are achievable with a product roadmap. Your agile product roadmap simply has to be different than the ones used by organizations that follow waterfall or other product development frameworks.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Daniel Elizalde IoT Blog
NOVEMBER 22, 2019
An IoT platform is an integral part of any IoT product. It can help you accelerate your time-to-market, minimize risk, reduce development cost, and help you arrive at product-market fit faster. If you’re confused about IoT platforms, believe me, you are not alone. Many Product Leaders have the same challenge. It’s a complex topic and […]. The post What is an IoT Platform?
The Product Guy
NOVEMBER 17, 2019
Ship early and communicate the value to the customer and business. Watch and learn more from product management expert, Meghan Nesta.
Mind the Product
NOVEMBER 22, 2019
In this thought-provoking keynote from #mtpcon London, Google Scholar and UN Advisor Kriti Sharma discusses the impact of artificial intelligence on decision making and what we, as product people, should be doing to ensure this decision making is ethical and fair. Key Points. Machine learning and decision making is often based on biased historical patterns and data.
UserInterviews
NOVEMBER 22, 2019
Love letters & breakup letters. Experience journey mapping. Prototype testing tweaks. This post unpacks the unconventional but fun-and-effective methods of Brandie Ward Smith.
Advertiser: Revenera
In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.
First Round Review
NOVEMBER 19, 2019
Powerful “aha” mentorship moments can change the course of careers. But while every mentor has experience and wisdom in spades, it’s not always immediately clear how to most effectively share it. Here, mentors from First Round's Fast Track mentorship program share their best tips for helping mentees level up.
ProductBoard
NOVEMBER 22, 2019
Andrej Danko, VP of Product at productboard, recently joined Travis Kaufman, VP Product Growth at Gainsight, for a webinar discussion. The two had a lively chat about the Product Excellence methodology, the challenges of modern product management, how to improve products with customer feedback that is already being collected, and when not to take customer feedback at face value.
Mind the Product
NOVEMBER 18, 2019
Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team. She speaks about: User Experience (UX) application. Types of research methods. Bias and sampling.
The Product Coalition
NOVEMBER 21, 2019
credits: Techcrunch If you have not heard about the experiment Instagram conducted in Canada and six other countries earlier this year to understand the reactions of users by hiding likes. Other users can no longer see likes, and only the account holder can view them. Influencers are, of course, worried that their means of income would be affected as the Brands will not be able to verify how many likes a particular post has received.
Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!
Gainsight
NOVEMBER 22, 2019
Today is the big day. You and the rest of the product team are launching what is sure to be the next game-changer. You’ve done all the legwork leading up to the release to make it a success, so what could go wrong? Why Aren’t Customers Adopting Our Latest Release? Your colleagues in Marketing, Sales, and Customer Success (CS) are trained on the new release.
Pragmatic Marketing
NOVEMBER 16, 2019
Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top compa
Mind the Product
NOVEMBER 21, 2019
How do you work effectively with remote teams? Morgan Sowden – CTO at Lendinvest and Co-Founder at Paydesk answers this question in his ProductTank London talk. He takes us through: Why you should hire remote team members. Benefits of remote work. What to do once you have a remote team. Watch the video to see Morgan’s talk in full. Or read on for an overview of his key points.
UserInterviews
NOVEMBER 20, 2019
What to pay user research participants, based on a sample of 25,000+ research sessions
Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase
Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo
Gainsight
NOVEMBER 20, 2019
To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. That’s a lot to keep up with. Let us introduce you to the mantra, “Stay thirsty my friends.” To you this may sound like the tagline of a famous beer commercial , but to us, it’s a core value that we live by every day.
Pragmatic Marketing
NOVEMBER 16, 2019
Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Since its start, the American multinational company has introduced new services in addition to its ridesharing service, including food delivery and a micromobility system with electric bikes and scooters. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top compa
Mind the Product
NOVEMBER 19, 2019
Mixcloud CTO and co-founder Mat Clayton helped bootstrap his company from humble beginnings in an empty warehouse with no internet connection to more than 15 million active users over a 10-year period, all before they took their first round of funding. He joined us to talk about startup life, scaling, making hard decisions, and more. Quote of the Episode.
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