Sat.Sep 02, 2023 - Fri.Sep 08, 2023

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The great fallacy: “I’m the CEO of the product!”

Mind the Product

Why a product manager should embody many traits of a CEO, but they are not the CEO of the product Read more » The post The great fallacy: “I’m the CEO of the product!” appeared first on Mind the Product.

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Portfolio Marketing – Strategic Product Marketing At Its Finest

Product Management University

If you had $1 for every time someone said, “we need to be more strategic,” you’d be a retired millionaire living on your own private island. Consider the fact that portfolio marketing just might be your ticket to strategic product marketing in its purest form, making everything a lot easier with better results. What is Portfolio Marketing?

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How Can Product Leaders Support Continuous Discovery?

Product Talk

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. We discussed a few of the common stages companies tend to go through when they adopt continuous discovery , some of the challenges and setbacks they’re likely to experience, and how leaders specifically can help teams ove

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Internationalising products: Experiences after building digital products for over 30 countries

Mind the Product

From displaying dates and times, local payment systems through to customer mentality, internationalising a digital product can be fraught with issues that trip up the unwary. Read more » The post Internationalising products: Experiences after building digital products for over 30 countries appeared first on Mind the Product.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How To Handle Communication in Big Companies

The Product Coalition

For about six weeks, working at a small company, I composed all my emails in rhyme. That would not have been a smart idea at my next job.

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Leading cross-functional teams – Tobias Freudenreich on The Product Experience

Mind the Product

In this week's podcast, we were joined by Tobias Freudenreich, a product leadership coach and consultant based in Hamburg. This episode dives deep into the structure of cross-functional teams and explains how this structure can help us build great products that people love. Read more » The post Leading cross-functional teams – Tobias Freudenreich on The Product Experience appeared first on Mind the Product.

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Continuously Connect to Product

The Product Guy

They interact with as many people as possible. They cycle back to those KPIs. They ask themselves is this something we should be working on. They are the great product managers. Watch and learn more from product management expert, Kirsten Jepson.

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What are Points of Parity & How to Use them to Drive Product Growth

Userpilot

While all the buzz may be around differentiating yourself, understanding your similarities to other solutions is just as important to product-led growth — if not more important. In this guide, we’re going to go over what points of parity are, why they’re important, and how to put the right strategies in place! TL;DR Points of parity are industry standards that products must share to stay competitive with each other.

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Pharmacy Product Managers Want To Become Care Providers

The Accidental Product Manager

Can drug stores transform themselves into a health care destination? Image Credit: Mike Mozart I’m pretty sure that we all make use of the drug stores that are in our area. The big chains, like Walgreens and CVS seem to be just about everywhere. For the past few years the product managers at the big drug store chains have been struggling. More and more people have been ordering what they need online and are no longer making the trip to their stores.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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SUNDAY REWIND: Purpose-driven product by Bruce Haldane

Mind the Product

Gojek’s then Chief Product Officer Bruce Haldane talks about the importance of protecting the ecosystem through a global pandemic, and adapting to scale Read more » The post SUNDAY REWIND: Purpose-driven product by Bruce Haldane appeared first on Mind the Product.

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The Balance Between Product Discovery and Delivery

The Product Coalition

Recently, a Reddit thread started an extensive conversation in a product management group I’m part of. It highlighted an alarming new trend in our field — the imbalance between discovery and execution. Reddit thread In my opinion — in the zeal to innovate and strategize, the pendulum has swung too far toward the discovery end of the spectrum. While exploring new ideas and hypotheses is undoubtedly vital, it has overshadowed the equally significant aspect of execution.

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Enhance Your Data Security with Single Sign-On for Mobile and Web 

Alchemer Mobile

Single Sign-On (SSO) and Survey Question Reordering now available for Alchemer Mobile and Web By Cathy Yang, Senior Product Manager at Alchemer, and Vanessa Bagnato, Director of Product Marketing at Alchemer In August and early September, we released updates to the Alchemer Mobile SDKs and Dashboard, including the availability of Single Sign-On (SSO) to improve your data security, survey question reordering to improve your survey designing experience, and updated colors and logo to the Dashboard

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453: Creating an effective and motivating product strategy – with Bob Caporale

Product Innovation Educators

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Our guest is Bob Caporale. Bob is the author of the book Creative Strategy Generation. He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Prioritisation in product: London highlights

Mind the Product

Prioritisation, prioritisation, prioritisation. A common challenge in product when juggling endless feature requests and managing teams. With our flagship event, #mtpcon London, only 7 weeks away, we look back at some of our most inspiring talks from speakers who have shared lessons on prioritisation. Read more » The post Prioritisation in product: London highlights appeared first on Mind the Product.

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What the Hell Is Shared Understanding Anyway?

The Product Coalition

We hear the term hundreds of times a week, but how can we build a shared understanding of exactly what shared understanding is? Build Products that people love The term ‘Shared Understanding’ has likely become irrevocably enshrined into the lexicon of software and product development. As product designers, owners, engineers, and delivery teams, we can often use the term with reckless abandon, daily.

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We Surveyed 1093 Researchers About How They Use AI—Here’s What We Learned

UserInterviews

How are researchers using AI? Insights from a survey about the tools, use cases, ethical concerns, and guardrails for AI in UX research.

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Dragonboat Named to Will Reed’s Top 100 Class of 2023

Dragonboat

We cannot be more thrilled to announce that for the second year in a row, Will Reed has named Dragonboat, out of 2,500+ eligible Seed and Series A B2B tech companies, an early-stage company shaping the future of workplace culture. Since our beginning, Dragonboat has strived to empower people, employees, customers, and community members alike, […] The post Dragonboat Named to Will Reed’s Top 100 Class of 2023 appeared first on Dragonboat.

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

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Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig

Mind the Product

In this ProductTank Heidelberg Talk, Tim Herbig, a product management coach and consultant, provides a sandwich model to implement product strategy effectively. Read more » The post Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig appeared first on Mind the Product.

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Crafting Success: How Understanding Context Transforms Product Development

The Product Coalition

“The most important thing in communication is hearing what isn’t said.” — Peter Drucker I often go on walks as those are the times I do my best thinking. It is also good exercise when you live near a mountain. Although it is occasionally distracting when you are thinking while doing your best to make it up a 45-degree hill that seems to go on forever.

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B2B Customer Journey Mapping Guide For SaaS

Userpilot

Interested in building a B2B customer journey map? It’s a challenging process, but the benefits are well worth it. At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use.

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Unraveling the Fascination of Japanese Konbinis

freshtrax

This article will provide a glimpse into Japanese convenience store culture, and how these pillars of Japanese society strike awe in the hearts and minds of foreigners who live in or visit Japan. As the author, I have lived in and traveled around Japan for a total of eight years. So, in addition to providing general information, I will also provide my experiences of frequenting these stores.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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How to Improve the Customer Experience and Drive Repeat Sales

Amplitude

Learn how Amplitude can help marketers derive value from existing customers by driving repeat purchases with personalization.

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Product Managers Swim With Red Herring

The Product Coalition

The headline isn’t clickbait. The real bait surrounds you every day as a product manager if you swim in the shallows.

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13 A/B Testing Mistakes And How to Fix Them

Userpilot

Are A/B testing mistakes limiting your ability to drive engagement and conversion? You can’t really know until you analyze your process for errors. But here’s a fact: many SaaS companies are going about A/B testing the wrong way. This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if

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The Best Books for Digital Product Leaders: How to Master Product Strategy and Build Your Career

Emerge Insights

Are you looking for the best books to read to become a successful digital product leader? Whether you’re a newbie in the field or a seasoned veteran, these top five books will help you master the art of digital product leadership. From exploring the nuances of product management to developing the perfect product strategy, these […] The post The Best Books for Digital Product Leaders: How to Master Product Strategy and Build Your Career appeared first on EMERGE | UX Agency.

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LLMOps for Your Data: Best Practices to Ensure Safety, Quality, and Cost

Speaker: Shreya Rajpal, Co-Founder and CEO at Guardrails AI & Travis Addair, Co-Founder and CTO at Predibase

Large Language Models (LLMs) such as ChatGPT offer unprecedented potential for complex enterprise applications. However, productionizing LLMs comes with a unique set of challenges such as model brittleness, total cost of ownership, data governance and privacy, and the need for consistent, accurate outputs. Putting the right LLMOps process in place today will pay dividends tomorrow, enabling you to leverage the part of AI that constitutes your IP – your data – to build a defensible AI strategy fo

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MQL vs. SQL: Marketing and Sales Qualified Leads Guide

Amplitude

Learn the differences between MQLs (marketing qualified leads) and SQLs (sales qualified leads). See why lead qualification is an important aspect to effective business growth.

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Here Are Four Unconventional Suggestions for the Product Management Job Interview

The Product Coalition

Because sometimes, interview answers which sound counterintuitive can actuallybe the most impactful.

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Psychographic Segmentation in Product Marketing Strategy: The Ultimate Guide

Userpilot

You’ve probably heard of different segmentation methods, from behavioral to demographic and now psychographic segmentation. Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine.