Tue.Mar 14, 2023

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What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Who are the users and, if appropriate, who are the customers? Why would people want to use and buy it?

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Product Management University Launches The Customer Outcome Framework for Product Management, Product Marketing, Sales and Customer Success

Product Management University

One View of the Customer. No Silos. Measurable Customer Value. Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. It’s a simpler approach for bringing quantifiable strategic value to the customer versus the typical approach of focusing solely on customer problems. The Customer Outcome Framework The Customer Outcome Framework employs a top-down view of the customer, their highest-priority business outcomes, and the obstacles standing in the

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Trailblazing Women in Product Management: Mina Ghaani, Director of Product Management & Web3 Product Leader at PwC

280 Group

For our next installment of our Women in Product Management Series, I had the pleasure of interviewing Mina Ghaani , Director of Product Management and Web3 Product Leader at PwC. To read the entire series on Women in Product Management make sure to sign up for our newsletter. TLDR What she loves about product management: “I am passionate about working cross functionally and hearing different insights and inputs from stakeholders who have varying interests and corresponding priorities.: Wh

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Lean Product Development: A Breakdown for Aspiring Product Managers

The Product Coalition

Let’s take a look at what Lean product development is all about. Source: [link] Product development is the process of creating and improving products that meet the needs of consumers. It is a complex process that requires a lot of resources and time. In today’s fast-paced business environment, companies need to be agile and responsive to market changes.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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The Ultimate Guide to Improving Freemium Conversion Rate for SaaS Companies

Userpilot

How do you boost your freemium conversion rate and accelerate your SaaS growth? That’s the key question that we tackle in our ultimate guide. However, before we dive into different techniques you can use to drive conversions and analyze some successful examples, we look at the upsides and downsides of using the freemium model along with some useful benchmarks.

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User Segmentation: How to Segment Your User Base for Better Product Management?

Userpilot

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers. The most common ways to segment users. How to use segmentation to improve customer experience.

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Which Product Categories Will Be Growing in an AI Economy?

The Product Coalition

Applying a product mindset to the future of human endeavour.

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Product Roadmap Management (PRM) Software Helps Electronics Companies

Gocious Blog

Any product manager knows that getting organized is not always easy. Staying on top of everything is always a challenge with all the moving parts involved in creating high-quality products, especially in the electronics industry. From ideation to product release, organization is critical to any company's success.

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Is PHP Dead? No! At Least Not According to PHP Usage Statistics

TurnKey Labs

The phrase “PHP is dead” has been floating around for a couple of years now, but judging by its usage numbers, PHP can’t kick the bucket just yet! There are over 20 million websites and 72.9% of them use PHP, making it one of the most popular technologies out there.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Incorporating 3rd Party Products into Your SaaS Development Processes

Qrvey

As a product manager, you are responsible for the vision of your SaaS product, ensuring that it delivers value to your customers and meets their objectives. To do this effectively, you need to have a clear roadmap that outlines the features and functionality you want to deliver, and when you want to deliver them. You. The post Incorporating 3rd Party Products into Your SaaS Development Processes appeared first on Qrvey.

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Replay 'The secret to managing product teams' webinar

Product Warrior

Last month we were lucky enough to have a special guest, Pippa Topp, Product Consultant, talk with us on how to create strong working environments and manage teams, not only from an output basis but also from a creative and people perspective. Pippa walks us through her framework of "Values + Capability + People = pocket of brilliance". The Pocket of Brilliance framework celebrates success in product management and involves setting realistic goals, building habits, and focusing on values, capabi

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Product Management in Healthcare

ProductPlan

When patients think about healthcare, most immediately conjure up images of the services doctors and nurses provide. But delivering those services requires hundreds if not thousands of products. They range from gargantuan MRI machines to cotton swabs to the patient portal software for scheduling appointments. Regardless of their scale and scope, they’re all products with production schedules, marketing plans, sales teams, logistics specialists, and—in most cases—product managers.

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Sprint planning from budgets to outcomes

Product Warrior

Scrum has been touted as one of the most popular agile frameworks for software development, and its popularity continues to grow. However, as with any popular methodology, there are some areas where it falls short. One such area is sprint planning, which has become a budgeting exercise for allocating engineering efforts to features or tasks rather than a tool for setting sprint goals.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How to Protect your IT Ops from Cloud Outages

eG Innovations

Cloud Outages do Happen Over the past few months, I’ve written a couple of blogs analyzing significant Azure outages that affected multiple services. These articles covered detecting cloud outages long before Microsoft confirmed them and provided details of symptoms we saw. You can read these articles about a September 2022 outage and another in January 2023.

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Why feature-oriented CPOs fall behind - and what to do about it

Product Warrior

As a Chief Product Officer (CPO), you are responsible for creating value by changing user behavior and maximizing returns from your product portfolio. However, in most companies, CPOs are primarily held accountable for a project plan that is full of features they have committed to deliver. This style of leadership prevents innovation, reduces ROI, and allows competitors to gain an advantage.

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Digital Customer Journey: Insights and Optimization Tips

AB Tasty

In a highly competitive digital marketplace, optimizing your website for a unique and seamless digital customer journey is no longer just a competitive advantage — it’s a necessity.

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Replay 'The secret to managing product teams' webinar

Product Warrior

Last month we were lucky enough to have special guest, Pippa Topp, Product Consultant, talk with us on how to create strong working environments and manage teams, not only from an output basis but also from a creative and people perspective.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Four Ways Gainsight’s Education Team Uses Community to Extend Learning 

Gainsight

This article was written by Lila Meyer, Director of Global Education Services, Gainsight. Before moving into my current role as the Director of Global Education Services, I oversaw the Technical Communication and Community Management teams at Gainsight. My previous role helped me to get to know many of the members of our amazing Customer Success (CS) community , to grow the community by welcoming our Product Experience colleagues, and even to select I nSid ed as our online community platform se

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8 Best Jira Align Alternatives for Your Business

airfocus

Jira Align is Atlassian's answer to large organizations working on multiple projects and in need of alignment. However, it has its downsides, and if you are looking for alternatives, here's a list of the best 8 Jira Align alternatives.

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Women’s History Month

Business of Software Conference

Throughout March we are sharing some of the brightest and best talks from BoS to celebrate the wonderful women we have welcomed on stage. Sally Foote A senior executive with over 20 years of digital experience, specialising in innovation in the product space. Sally has been part of the team behind digital product launches at the Guardian, Times, Sunday Times paywall, BT Sport, Photobox, GoCompare and and is currently the Managing Directer UK for carwow.

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How To Reduce Know Your Customer (KYC) Abandonment in 3 Steps

The Product Coalition

Know Your Customer (KYC) in mobile app banking is designed to protect financial businesses against crimes like fraud and money laundering. On the user’s side, it’s a process where they need to verify their identity, address, and purpose of using the app. Despite being a vital safety and security tool, KYC failure is a significant headache for fintech apps.

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Embedded Analytics: A Force Multiplier for Business

The possibilities for embedded analytics to drive real value for businesses, end users, and society are as fascinating as they are limitless. No matter the industry, brand after brand is finding that analytics can be the solution to a multitude of business challenges. Go deep with five insightsoftware customers as they share the details of their analytics journeys and discuss the transformative power of data.

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How to Use Data Segmentation in SaaS to Boost Conversions

Userpilot

Marketing teams implementing a data segmentation strategy enjoy better conversion rates and higher revenues than those who don’t. Customer data segmentation helps businesses create tailored marketing plans around each customer’s needs, leading to better customer retention. In this article, we’ll discuss: What data segmentation is and why it’s important.

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10 Digital Transformation Examples from 10 Industries

Modus Create

What is digital transformation? A question that spawns a new answer every time it’s asked. It’s the business world’s equivalent of what’s the meaning of life. Digital transformation has meant different things to companies at different stages of their maturity. But in today’s era, where change is the only certainty, a clearer and more universal definition has emerged.

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Chameleon Pricing Guide: Is It Worth the Money? (+Alternatives)

Userpilot

How competitive is Chameleon pricing? Are the features that you get worth the money or are there other products out there that give your product team a better value? If you’re after the answers to these questions, we’ve got you covered! Are you ready to dive in? TL;DR Chameleon is a digital adoption platform (DAP), just like Userpilot or Appcues.

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UserGuiding vs Spekit – Which Is Better for Interactive User Guides?

Userpilot

Is UserGuiding the better choice for creating interactive user guides or Spekit? Or is there a better user onboarding software that’ll get the job done seamlessly? Choosing the right software is a challenging decision. Select the wrong tool, and you can find yourself stuck in an expensive plan. This article compares each tool’s features, pros and cons, reviews, and pricing so you can confidently decide which tool is best suited for your business needs.

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CHALLENGES OF A PRODUCT MANAGER IN CYBERSECURITY IDENTITY AND ACCESS MANAGEMENT PROJECTS

Product managers involved in Identity and Access Management (IAM) projects within the cybersecurity domain encounter unique challenges. This paper describes each of this challenge.