PLG for Enterprise: Best Practices for Scalable Business Growth
Userpilot
OCTOBER 27, 2023
PLG for enterprise? TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value.
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