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Customer Experience Management vs Customer Relationship Management

Userpilot

Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are they, and how do they differ? TL;DR CEM focuses on the entire user journey with a brand, addressing needs and expectations at all touchpoints.

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How Customer Success Can Grow User Adoption on New Releases

Product Management University

If you’re looking to grow user adoption on your products, a few more tools in your arsenal beyond traditional release announcements and in-product reminders will help your cause. Put yourself in the shoes of your users. If you’re a customer success manager, this is a great opportunity for a win-win scenario.

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How to Leverage Funnel Analytics to Streamline Product and Marketing Efforts

Userpilot

Funnel analytics is one of the buzzwords in marketing, sales, and product management. TL;DR Funnel analytics describes the process of analyzing how customers progress from one stage of the journey to another. Another application of funnel analytics is to monitor conversion trends over time. But what exactly does it involve?

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10 Ways Customer Data & Machine Learning Can Enhance Customer Experience

Userpilot

Coupled closely together with Machine Learning is customer data. Combining customer data & machine learning unlocks the power of big data. This one-two combo is a great way to help enhance customer experience , one of the most impactful methods of increasing product growth. What is machine learning?

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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6 Product Management Nightmares

280 Group

6 Product Management Nightmares Just when you thought your strategy was safe — your product vision clearly defined and your roadmap carefully scheduled and planned — we introduce the new and disturbing PRODUCT NIGHTMARES, coming to you in the form of 50s and 60s B-horror flicks. The result?

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Fintech Customer Experience: How to Measure and Improve It [+ Tools]

Userpilot

Creating a positive fintech customer experience for every lead who walks through the door of financial institutions is easier said than done. However, this guide will show you how to measure customer experience in the fintech industry, make improvements, and pick the best tools for the job!

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How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting.

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The 3 Principles that Lead to Better Collaboration Between Design and Product Management Teams

Speaker: Felix Watson Jr., Product Manager at Google, and Terrell Cobb, Designer at Microsoft

As more product teams adopt agile working styles, poor collaboration between Design and Product Management can harm a team’s ability to create consumer and business value. In this webinar they will teach you: 3 principles that allow Design and Product Management to work together more effectively.

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Transforming the Digital Customer Support Journey

As customer demands continue to grow, more organizations are looking to digitize their customer support journey, since the more traditional methods of support such as the call-center are no longer fulfilling customer needs. Notable customer behaviours that can drive your digital support strategy.

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Building Product to Enhance Customer Support: The Key to Customer Retention in an E-commerce Business

Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket

If you were to ask an E-commerce Product Manager what they would do to increase retention, they might suggest improving engagement by personalization/gamification, or by introducing loyalty programs. This begs the question: what’s the best way to increase customer retention? The best times to collect customer feedback.

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Product Design & Customer Experience: An Innovative View on Inclusive Product Development

Speaker: Dan Jenkins - Human Factors & Research Lead – DCA Design International

It is a philosophy that encourages us to consider how size, shape, age, gender, sexuality, ethnicity, education levels, income, spoken languages, culture and customs, and even diets shape the way we interact with the world. Use Product Management Today’s webinars to earn professional development hours!

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on? Taking a proactive approach when collecting customer feedback will answer all these questions and ensure that you are building the best product.

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

We all want a world where everyone has equal access to digital information, just as we want all online experiences to be equitable. Many in the UX space reiterate that “knowing your audience” is paramount to developing great user experience, and that empathy is the cornerstone of UX.

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How and Why: Embedded Analytics Interfaces For Your SaaS Product

Speaker: Sam Owens, Product Management Lead, Namely Platform

Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. To make things tougher, they needed something flexible, scalable and capable of serving different user types.